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Hartingowe Brennerei: Gin, with a difference

When Nico and Marco Martinato opened the doors to their gin distillery in 2020, they had no intention of bringing ‘just another gin’ onto the market. The idea was to create a memorable gin with a distinctly alternative character that would awaken and stimulate all the senses.

The secret of a good gin lies in the selection of the best ingredients, which account for at least 80 percent of the finished quality. In addition to the recipe, aroma-preserving distillation and maturation play an important role, but an outstanding end product is based on the uncompromising selection of the highest quality botanicals. Besides juniper from Piedmont, these include coriander from Morocco, cubeb pepper from Java, allspice from Jamaica, cloves from Madagascar, calamus from India, oranges from Sicily, lemons from the Amalfi Coast, rock roses from Portugal, and sloes, herbs and spruce buds from the mountains and foothills of Harz. Moreover, the quality of the water used plays an enormously important and often overlooked role. The distillery is located on the edge of the Harz Mountains and is blessed by nature with pure and very soft water directly from the mountain springs: ‘made by the Harz Mountains’.

In addition to London Dry Gin and other gin variations, the family distillery produces other fine spirits made from wild fruits and exclusive herbs. A classic absinthe verte made from home-grown wormwood is also part of the repertoire of the passionate uncle and nephew team.

At the World Spirits Award, Hartingowe Sloe Gin won gold and Hartingowe Dry Gin silver.

PITÚ – A successful brand from Brazil

Brazil’s second largest sugarcane spirits brand is also the best-selling export brand. In Germany, PITÚ is the best-known brand in its class and is most commonly used as a spirit to make PITÚrinha, the premium Caipirinha with PITÚ. PITÚ has been imported directly from Brazil since as long ago as 1972, and is bottled in Germany. The brand owner for all European countries is the Anton Riemerschmid, Weinbrennerei & Likörfabrik GmbH & Co. KG company, which has been 100% owned by the Underberg Group since September 1996.

The Brazilian company Engarrafamento PITÚ Ltda. was founded in 1938 by two traditional families from the north-east of Brazil – Cândido Carneiro and Ferrer de Morais. The distillery is located in Vitória de Santo Antão in the federal state of Pernambuco. The company is now in its fourth and fifth generation of managers. The search for a trademark quickly led to the name ‘PITÚ’, the colloquial name for the freshwater crayfish, Macrobrachium carcinus, which can be found in a river close to the distillery.

At the World Spirits Award, PITÚ was awarded gold as usual.

Clint Wilfred & Sons – Good taste for rapidly expanding markets

Clint Wilfred & Sons Ltd brings a carefully selected portfolio of drinks to the Gulf region and Southeast Asia. The young company targets fast-moving products in the HORECA – Hotel/Restaurant/Café and Hotel/Restaurant/Catering market segment. It is run by Clint Wilfred, whose family has been in the spirit production and distribution business for over four decades.

One main focus of business activities lies in the United Arab Emirates. To offer new products on this rapidly growing market is a great challenge, as the demand for premium and niche products is constantly increasing and customers’ wishes are very diverse. The range, therefore, also includes non-alcoholic and carbonated soft drinks, still and sparkling water, ready-to-drink teas, energy sport drinks and other New Age drinks. There is also a strong focus on a wide selection of packaging sizes and formats.

One special product in the spirits product category is Count Cristo Blended Scotch Whisky, a premium blend with a high malt content from the Scottish Speyside region and with some lowland malt for added depth and character.

At the World Spirits Award, there was gold for Count Cristo Blended Scotch Whisky.

Edward Snell – Whisky from South Africa

Edward Snell founded a trading company in Durban in 1848, from which the oldest spirit company in South Africa developed over 160 years. Following an eventful history, the company is now once again in the hands of the family. Besides their own brands they also sell numerous local and international drink brands, mostly in various markets in Africa and the Middle East.

The wide range of products includes whisky, brandy, vodka, rum, gin, tequila and cognac. One outstanding label is Firstwatch Whisky with its new look, a striking, square bottle design. Consumer demand for a whisky with an American taste profile has been perfected over time and is presented today as a balanced blend of the finest imported rye and grain. Whether pure, on the rocks or mixed – its diversity makes it popular with many different target groups and successful in one of the largest spirit segments in South Africa.

At the World Spirits Award, there was gold for Firstwatch Whisky.