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Havana Club International

Havana Club International was founded in November 1993 by Cuba Ron and the French Pernod Ricard Group with the aim of developing the brand internationally through its powerful distribution network. In 2007, a distillery was opened in San José de Las Lajas to meet the increasing demand for matured rums. Today, Havana Club is the number three international rum brand in the world and the leader in super-premium rums. Exports are made to more than 125 countries, with the exception of the USA, where Cuban products are banned due to the trade embargo. The most important export markets in Europe are Germany, France, Italy, Spain and the UK, and over the Atlantic are Chile, Canada, Argentina and Mexico.

The name ‘El Ron de Cuba’ stands for Cuba’s culture, climate, geography and history. In the modern distillery, the production process is monitored by four Maestros del Ron Cubano to ensure compliance with production laws. The process includes the extraction of the sugar cane juice, the production of the molasses, fermentation and continuous distillation. The result is aguardiente that is at least two years old, filtered through charcoal for purity and only blended when the maestros have confirmed its maturity. Natural ageing in the tropical climate contributes to its unique character. In 2022, UNESCO declared the top products to be a world cultural heritage and highlighted their role in preserving the craft of Cuban rum.

At the World Spirits Award, the Master Class Distillery 2024 received gold for Havana Club Original Añejo 3 Años, Havana Club Selección de Maestros and Havana Club Añejo Especial, and silver for Havana Club Añejo 7 Años and Havana Club Añejo 15 Años.

Hödl Hof: Quality for generations since 1542

Alfred Dunst has been running the family business since 1993. His greatest passion is product development. “For me, the skill of distillation is an art form when it is carried out with experience and love. Inspiration is offered by nature that surrounds us. We see it as our duty to only produce our specialities with natural, high-quality ingredients that are carefully selected. We want to provide our customers with the same pleasure in drinking it as we have in making it,” he says.

45 hectares of organically farmed orchards and woodlands provide the raw materials for distillation, wood for heating, as well as for some of the storage barrels and, in addition, ingredients for the products, such as fir tips, wild fruit, mushrooms, roots, etc. Soft water with a low mineral content comes from their own spring in the protected area of the Rabenwaldkogel. Double distillation is carried out in copper vats following an old Styrian tradition. Only the ‘heart’ is extracted and matured in wood, glass or stainless steel.

As a special customer service, the product range is also available in 20 ml bottles. So it is possible to get an idea of the whole range or organise a tasting at home. For over 25 years, an informative schnapps trail has led through the orchards and woodlands, informing visitors about the various fruits, and the manufacture and storage of the products.

The World Class Distillery 2021 (Distillery of the Year 2021 – Bronze) received double gold for Stone Vodka (Spirit of the Year 2021), gold for Stone Red, The Original 1542 Old Classic, Troad Single Cask, Blended Single Malt Whisky and Stone Oak Vodka, and silver for The Original 1542 London Dry Gin Old Oak and Hödl Hof Feuerholz.

2B Hemp Gin: Styrian gin experience

Two visionaries, Armin Breinl (doctor, drink creator, musician) and Wolfgang Thomann (gin maker), have created a completely new gin experience with real hemp powder: 2B HEMP GIN (inspired by AEIJST). On 17th November 2018, the two invited guests to the first tasting of 2B HEMP GIN in the AEIJST GIN distillery in St. Nikolai in the Sausal Valley.

Made from organic juniper berries, this innovative gin has an impressive, mild and fruity taste and a typical hemp note. Due to its unique aroma, it not only tastes good neat, but also creates a ‘wow’ effect in cocktails – as proven in the long drink Styrian Pale Gin AEIJST refined with 2B HEMP.

For thousands of years, hemp has been grown as a valuable plant, be it for rope, fabric, paper or as an active ingredient in ointments and tinctures. Hemp has always been highly valued for its medicinal properties, yet recently has been demonised as an addictive drug and has suffered under its ensuing prohibition, originating in the USA. These days hemp is regaining importance and is being used more as a luxury food as well as in medicine as a therapeutic agent.

The Lifestyle Trading company, run by Armin Breinl, is an innovative beverage producer, which is already known amongst trade professionals for its sugar-free ‘func- tional fruit drinks’. The drinks have a high fruit content (more than 50 per cent) and additional natural, vital substances and have an energising, relaxing and regenerative effect.

At the World Spirits Award, there was silver for 2B HEMP GIN.