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LA SU Gin: Exotic holiday feeling in a glass

Alexander Kayser and Christopher Schuh are true gin lovers and founders of the brand LA SU Gin – a registered brand of Expo Outline Messebau und Event GmbH in Altenstadt, with Alexander Kayser as the managing partner.

After exploring many trains of thought, it was clear to both of them that it had to be exotic. LA SU Gin is a premium handcrafted gin with a hint of fruity mango. Distilled in small batches, traditionally and without additives, it is made in one of the oldest distilleries in Europe. The mango gives it a special freshness and balances the tart notes of the spices perfectly. Next to the mango, LA SU evokes a sense of travel. Enjoy a holiday feeling and discover new taste sensations. The elaborate bottle design reflects a love of detail and certainly leaves an impression.

At the World Spirits Award, bronze was achieved by LA SU *MGO* Natural Mango.

Diageo – From London to the whole world

Approximately 33,000 employees are employed worldwide at Diageo, the market leader in premium spirits, with Smirnoff (vodka), Johnnie Walker (whiskey), J&B (Scotch whiskey), Baileys (liqueur), Captain Morgan (rum), Cuervo (tequila) and Tanqueray (gin), Guinness beer and branded wines. Production takes place all around the world: from Great Britain and Ireland, Italy, Spain and Africa, to the USA, Canada, Latin America, Australia, India and the Caribbean. The global corporation emerged in 1997 from the merger between Guinness and GrandMet. 180 markets around the world are handled from its London headquarters.

A lot of work and lots of attention to detail go into creating the in-depth product descriptions on Diageo’s website. Information and analysis is provided about issues ranging from detailed descriptions of the production down to the most minute ingredients. Finally, they are aware of the size of their company and also of their responsibilities as a supplier of alcoholic products. The name Diageo was also deliberately chosen – it represents their agenda. Put together from ‘dia’ (the Latin word for ‘day’) and ‘geo’ (the Greek word for ‘world’), it means that every day people are celebrating all over the world with products from their company. These products open up possibilities never dreamed of for special days and nights, marking special life events and even making the smaller things in life feel magical.

Participation in the World Spirits Award was magical: there was double gold for Tanqueray No. 10 (Spirit of the Year 2016), gold for Gordon’s London Dry Gin and Tanqueray London Dry Gin, as well as silver for Tanqueray Rangpur.

St. Nicolaus – Specialities from Slovakia

The St. Nicolaus Corporation is the market leader in Slovakian spirits and has been producing traditional and popular spirits and distillates from first-class raw materials for nearly 150 years. Production is linked to the tradition of spirit production in the Liptau region, where the master of spirits, Armín Štark, founded the first spirit refinery in the town of Liptovský Mikuláš in 1867.

The portfolio includes dozens of brands, the most important being Nicolaus Vodka, Demänovka herb liqueur, fruit spirits Jubilejná and Spirituosen Klasik. In addition, there is a broad range of gin, rum, brandy, liqueurs, fruit and bitter spirits and juniper brandies. The Slovenské Vinice brand represents Slovakian wines from popular grape varieties, which are selected by an international commission of experts. As well as domestic production in Liptovský, Mikuláš and Leopoldov, St. Nicolaus also has a brandy distillery and liqueur factory in Vásárosnamény, Hungary, where top quality fruit spirits are produced under the brand name St. Nicolaus Exclusive Edition. The corporation is also sole distributor for the brands Soberano, Lepanto and the premium gin The London No.1. The company also has sales agencies in the Czech Republic and in Hungary, and their products are distributed in many countries all over the world.

At the World Spirits Award there was gold for Nicolaus Extra Jemna Vodka and Nicolaus Platinum 78 Vodka.