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Zwack – Hungary’s number one

Hungary’s ‘national drink’ Unicum was first produced in 1790 by a doctor to the royal court of Emperor Joseph II. This was the start of a success story which continues to the present day. The company was founded in 1840 and József Zwack & Co. established itself as a renowned manufacturer of beverages, exporter and purveyor to the court around the turn of the century.

In World War II, the factory was destroyed and after reconstruction in 1948, it was nationalised under the Communist regime. The Zwack family lost everything and had no choice but to leave Hungary and flee to the USA – along with the secret recipe for Unicum. In 1988, during the communist era, Peter Zwack (a representative of the fifth generation) was the first entrepreneur to return to Hungary and re-bought the distillery. A year later, Hungary was the first country in Eastern Europe to experience the fall of the Iron Curtain and the borders were open again.

In 2008, Peter Zwack handed the management of this family business on to the next generation following two decades of successful work building up the company. His son Sandor is the new chairman and his youngest daughter Izabella is a member of the company management. Today, Zwack along with his flagship product Unicum (a reclaimed cultural possession of the country) and other exceptional products have been classed as a “truly outstanding company” (Forbes Magazine).

This also confirms the company’s success at the World Spirits Award: Zwack was classified as a First Class Distillery 2012 and there were three golds for the Kalinka Vodka, Zwack Unicum and Unicum Szilva.

INDUSTRIAL EL ROSARIO: Traditional pisco from Chile

Bou Barroeta is located in Viña El Rosario in the heart of the Huasco Valley, known as the Garden of Atacama. Lush, colourful flora unfold in the middle of a desert landscape, where excellent pisco has been produced for generations. Pisco is based on handpicked muscatel grapes and distilled in traditional alembics. The wood for the barrels in which the pisco matures comes from the mountains near Lago Calafquén in the heart of the Mapuche region. For these indigenous people, the Coyan oak symbolises new life and the immortality of the soul. In this sense, the barrel storage is also a promise for the longevity of the distillate.

At the beginning of the 20th century, there was a large wave of immigration from the Spanish Balearic Islands to the areas of Coquimbo and Atacama in northern Chile. 19-year-old Francisco Bou Suñer, a master distiller, belonged to one of these first settler families of Majorcan origin. In 1903, his younger brother Antonio and his sisters joined him to settle in Vallenar, the capital of the province of Huasco. Antonio was one of the first pisco producers in Atacama to present his pisco at the Ibero-American Exhibition in Seville in 1930. In 1940, he married Celestina Barroeta Arrieta, and they had four children. After Antonio’s death in 1961, his son Francisco continued production and the pisco was registered as Bou Barroeta pisco in the 1980s. Today, his descendants are in charge of the El Rosario company.

At the World Spirits Award 2026, there was Silver for Bou Barroeta Marías, Cofradía de Bou Barroeta, Luxstelle de Bou Barroeta and Noor de Bou Barroeta.

2B Hemp Gin: Styrian gin experience

Two visionaries, Armin Breinl (doctor, drink creator, musician) and Wolfgang Thomann (gin maker), have created a completely new gin experience with real hemp powder: 2B HEMP GIN (inspired by AEIJST). On 17th November 2018, the two invited guests to the first tasting of 2B HEMP GIN in the AEIJST GIN distillery in St. Nikolai in the Sausal Valley.

Made from organic juniper berries, this innovative gin has an impressive, mild and fruity taste and a typical hemp note. Due to its unique aroma, it not only tastes good neat, but also creates a ‘wow’ effect in cocktails – as proven in the long drink Styrian Pale Gin AEIJST refined with 2B HEMP.

For thousands of years, hemp has been grown as a valuable plant, be it for rope, fabric, paper or as an active ingredient in ointments and tinctures. Hemp has always been highly valued for its medicinal properties, yet recently has been demonised as an addictive drug and has suffered under its ensuing prohibition, originating in the USA. These days hemp is regaining importance and is being used more as a luxury food as well as in medicine as a therapeutic agent.

The Lifestyle Trading company, run by Armin Breinl, is an innovative beverage producer, which is already known amongst trade professionals for its sugar-free ‘func- tional fruit drinks’. The drinks have a high fruit content (more than 50 per cent) and additional natural, vital substances and have an energising, relaxing and regenerative effect.

At the World Spirits Award, there was silver for 2B HEMP GIN.