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Pap és Pap – Family business with a burning passion

At the end of 2009, a dream came true for Szabolcs, Marcella and Gergely Pap – they opened their own family distillery in Etyek in the wine-growing region of the same name, some 30 km from Budapest. The small team of six manages one of the country’s most modern quality distilleries. The choice of the family coat-of-arms as the company logo symbolises the strong family ties. The production process is characterised by its regional roots and the distinctive flavour of the fruits, most of which they grow themselves. The product range comprises apple, elderberry, cherry, apricot, Williams pear, raspberry, sour cherry, peach, strawberry, blackberry, plum and grape. The products can be sampled following a tour of the plant in the new tasting cellar which holds up to 60 people.

The fresh fruits are delivered by the lorry load and are stored in the cellars where they are protected from the sunshine, rain, wind and dust before being processed just a few hours later. All of the production stages take place underground in rooms protected from temperature fluctuations, with the exception of the distilling. The fruits are washed and the cores, stems, stalks and leaves removed before being machine-chopped and pumped into an acid-proof agitator tank for the homogenisation process to begin. From this point onwards, they no longer come into contact with human hands. Following cooled fermentation in steel tanks, the substance is distilled in a technologically sophisticated plant. The fine distillate is stored in a tank for six months while special varieties are stored in wooden barrels made from various woods.

At the World Spirits Award, Pap was classified as a Master Class Distillery 2012. There was gold for the Apple Mutzu (2 x), Grape Irsai Olivér, Plum, Apricot (2 x) and Blackberry. Silver medals were awarded to the Apple Jona Gold, Grape Szürkebarát (2 x), Plum (2 x), Pear Williams Yellow (3 x), Strawberry and Black Elderberry (2 x). Bronze went to the Apple Jona Gold, Cherry Sour and Raspberry.

Leibwächter: Herbal bitters with 58 herbs

Leibwächter is a traditional product made in Austria. The highest quality herbs from all around the world are cold-macerated with precision and the essences from them are processed to a unique elixir with over 145 years of experience of the Mozart Distillery in Salzburg. Leibwächter contains macerates of medically valued herbs such as mallow, wormwood, lesser centaury, sloe, angelica, rosemary and many others.

In this process, the ingredients are covered in alcohol, macerated for two weeks and then distilled in a vacuum distillation process. In this way, high quality is guaranteed. Leibwächter is mostly sold in 0.04 litre bottles at supermarket checkouts and, on average, more than ten million bottles are sold per year.

At the World Spirits Award, there was gold for Leibwächter.

2B Hemp Gin: Styrian gin experience

Two visionaries, Armin Breinl (doctor, drink creator, musician) and Wolfgang Thomann (gin maker), have created a completely new gin experience with real hemp powder: 2B HEMP GIN (inspired by AEIJST). On 17th November 2018, the two invited guests to the first tasting of 2B HEMP GIN in the AEIJST GIN distillery in St. Nikolai in the Sausal Valley.

Made from organic juniper berries, this innovative gin has an impressive, mild and fruity taste and a typical hemp note. Due to its unique aroma, it not only tastes good neat, but also creates a ‘wow’ effect in cocktails – as proven in the long drink Styrian Pale Gin AEIJST refined with 2B HEMP.

For thousands of years, hemp has been grown as a valuable plant, be it for rope, fabric, paper or as an active ingredient in ointments and tinctures. Hemp has always been highly valued for its medicinal properties, yet recently has been demonised as an addictive drug and has suffered under its ensuing prohibition, originating in the USA. These days hemp is regaining importance and is being used more as a luxury food as well as in medicine as a therapeutic agent.

The Lifestyle Trading company, run by Armin Breinl, is an innovative beverage producer, which is already known amongst trade professionals for its sugar-free ‘func- tional fruit drinks’. The drinks have a high fruit content (more than 50 per cent) and additional natural, vital substances and have an energising, relaxing and regenerative effect.

At the World Spirits Award, there was silver for 2B HEMP GIN.

Jim Beam Distillery – Bourbon straight on

Knob Creek is named after a rivulet in Kentucky, the home of President Abraham Lincoln. His steadfast attitude seems to serve as an example for this straightforward bourbon. The square ‘chemist’s bottle’ suits these traditional values perfectly, as does the striking label which is reminiscent of the old tradition of wrapping bottles in newspaper. To this day, a mixture of experience and craftsmanship is the recipe for success for the bourbon from Knob Creek.

The bourbon was at the peak of its success in 1919, when the nationwide prohibition of the sale, manufacture and transport of alcohol began – lasting until 1933. Following this, a new start was impossible for many distilleries; others couldn’t finance the customary long maturing process of the bourbon. This situation motivated Booker Noe to revive the traditional bourbon style from the time before the prohibition: rich in aroma, with discreet sweetness due to year-long maturation in strongly ‘toasted’ wooden barrels from American white oak. In 1950, he joined the family business – his mother was the daughter of Jim Beam, which meant bourbon was already in his blood – and completed his training as Master Distiller. With the small series of premium bourbon he launched, the term ‘batch’ (small) was established and revolutionised the industry. His son, Fred Noe, continues with this clear strategy: “I learnt the business from scratch, listened to my father and learnt on the job. I know what it means to make perfect bourbon. Each bottle is a reflection of my family.” Since 1992, the Knob Creek brand has represented these values with the perfect combination of tradition and top quality.

A golden trio was successful at the World Spirits Award: Knob Creek Rye Whiskey Small Batch, Knob Creek Single Barrel Reserve Bourbon and Knob Creek Straight Bourbon.