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Georg Hemmeter – XUXU, Escorial, SILLA EL FUERTE

Georg Hemmeter – strawberry drinks with exceptional flavour guaranteed

The name Georg Hemmeter – a company of the Underberg Group – stands for innovative spirits, in particular the XUXU range. The fresh and fruity strawberry drink contains 66 percent fruit plus crystal-clear vodka, rounded off with a dash of lime. The harmony between the sweetness of the fruit and just 15% alcohol by volume is created using a special production method. XUXU Ten, the little luxury in a 250 ml aluminium bottle with only 10% alcohol by volume, is dressed to party – it is still relatively new to the market, yet is already at home in all the world’s top party venues.
XUXU can be served in so many different ways: chilled, neat, on crushed ice, as a dessert topping, with sparkling wine or with other mixers – XUXU tastes heavenly and offers fresh and fruity pleasure. Welcome to Berrydise!

Initially the absolute top star in Greece, XUXU is now also number 1 in Russia, and extremely popular in Turkey and Italy too.


XUXU Strawberry & Vodka Drink and XUXU Ten won Gold at the World Spirits Award 2014.

John Dewar & Sons: Dewar’s true scotch since 1846

John Dewar & Sons Ltd was founded by John Dewar in 1846 and has developed from being a small wine and spirit dealer in Perth, Scotland, to becoming a global brand name, known for its high-quality whiskies and a feeling for modern marketing and creative advertising.

John Dewar’s dynamic sons, John Alexander and Tommy Dewar, turned Dewar’s into an international success. In 1898, the brothers also founded the Aberfeldy Distillery, the physical and spiritual home of Dewar’s, which still produces the single malt whisky, the ‘heart’ of each blend, today. This full-bodied single malt stands out with its rich notes of heather and honey, which can be found throughout the current range.

This tireless pursuit of quality and the great passion for excellent, balanced blends still remain. These days, the company is a global leader and Dewar’s is one of the fastest growing premium whiskies in the world – and, thanks to the great skill of the master blenders, also one of the scotches with the most awards in the world. The proven basis of the comprehensive portfolio is White Label®, produced for the first time in 1899.

The World Class Distillery 2020 received gold for Dewar’s White Label, Dewar’s Blended Scotch Whisky 25 Years The Signature, Dewar’s Blended Scotch Whisky 15 Years, Dewar’s Blended Scotch Whisky 18 Years and Dewar’s Blended Scotch Whisky 12 Years.

Australian Distilling: Inspired by famous cities

The founder, Michael Hickinbotham, is one of the second generation of the family of distillers who helped shape Australia’s wine and spirits industry. Together with Dr. Graham Jones as Master Distiller he has created unique recipes for gin, inspired by the time he spent living and working in Australia.

The spirits have strong botanic signatures with regional and seasonal ingredients. All the way to the bottle, everything is especially designed with a particular city in mind, and each gin is distilled there in order to capture the city’s ‘spirit’.

The label on Adelaide Gin reflects the copper on which the foundations of the city stand. In the aroma, flowery notes of rose and lavender join forces with spices such as cardamom, juniper, coriander and nutmeg. Sydney Gin stands for the flora of this sunny region and its lively city vibe. The aroma carriers are lemon myrtle, lime peel and orange. The city’s stylish Art Deco architecture is captured in the bottle design, with images of Sydney Harbour Bridge and a hint of the elegance of the 1920s. Perth Gin was launched four days before the first Australian Gin Day (23rd November 2019). Distilled in beautiful Margaret River, warming boronia is paired with lemon myrtle. The golden label is a nod to the gold rush and sunshine, blue skies and the ocean. Brisbane Gin was introduced at the same time, with the freshness of kaffir limes and finger limes as well as ginger. Pink, chestnut brown and gold represent the youth of the ‘River City’, the celebration of nature, sunshine and good company.

At the World Spirits Award, there was gold for Adelaide Gin, Melbourne Gin, Sydney Gin and Perth Gin, and silver for Brisbane Gin.