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The Sweet Potato Spirit Company: Spirits from the sweet potato

Everyone knows the sweet potato as a side dish to a juicy steak, but who would think of it as a basis for a high-quality spirit? First, someone has to have the idea, and then they have to somehow raise this rather ‘modest’ root vegetable to a higher level. To give the orange pulp a fiery character, a few ‘tailor-made’ ingredients are needed, of course. This British company in Worcestershire produces spirits with spirit. Each product starts its journey on the farm, where only the best sweet potatoes are harvested by hand. In further processing, the experienced distillation team combines the methods passed down through generations with modern techniques. The wide-ranging product range impresses even the most discerning of gourmets.

For the mild Moonshine (with which everything began), vanilla, peach and apricot peel and a dash of caramel blend well. For the aromatic Spiced Rum, ginger and lemon blossom create the freshness, then cherry and peach round it off. The exhilarating Orange Gin Liqueur combines London Dry with cane sugar and orange zest. The fruity Raspberry Gin Liqueur is juicy with a delicate raspberry aroma. The Lavender Gin Liqueur has a distinctive character of freshly picked lavender. The London Dry Gin is characterised by fresh juniper notes with a touch of coriander. The smooth vodka gets a gentle aroma with vanilla and a hint of lemon. There’s no doubt that the colourful spirits are also fun to mix.

At the World Spirits Award, there was gold for Gin Krishna, and silver for Espresso Rum Liqueur and Honey Moonshine Liqueur.

ERBER Edelbrände: Tyrolean appreciation and a celebration of fine distillates

For over 350 years, high-quality fine brandies, schnapps, spirits and liqueurs have been handmade from various kinds of fruit at Erber in Brixen im Thale. For an original Tyrolean fine brandy or Tyrolean schnapps, only hand-selected and fully ripened fruits of the best quality are processed in the oldest copper still distillery in Tyrol. Double distilled, diluted with their own spring water and some stored in wooden barrels, Erber fine brandies and schnapps are part of a traditional Tyrolean love of fine things.

The record of success: Master Class Distillery and Master Class Distillery with double gold for Tiroler Jagertee, gold for Blackcurrant Brandy, Wurzler, Süßwurzler, Brixx43 Gin, Old Rye Brandy (wood), Old Plum Brandy, Old Mirabelle Brandy, Muscatel Grape Brandy, Plum Brandy, Rowanberry Schnapps and Damson Fruit Liqueur, and silver for Williams Pear Schnapps, Coffee Spirit, Mirabelle Brandy, Rose Apricot, Tiroler Zirbener (stone pine) and Tiroler Nusseler (nut).

Georg Hemmeter – XUXU, Escorial, SILLA EL FUERTE

Georg Hemmeter – strawberry drinks with exceptional flavour guaranteed

The name Georg Hemmeter – a company of the Underberg Group – stands for innovative spirits, in particular the XUXU range. The fresh and fruity strawberry drink contains 66 percent fruit plus crystal-clear vodka, rounded off with a dash of lime. The harmony between the sweetness of the fruit and just 15% alcohol by volume is created using a special production method. XUXU Ten, the little luxury in a 250 ml aluminium bottle with only 10% alcohol by volume, is dressed to party – it is still relatively new to the market, yet is already at home in all the world’s top party venues.
XUXU can be served in so many different ways: chilled, neat, on crushed ice, as a dessert topping, with sparkling wine or with other mixers – XUXU tastes heavenly and offers fresh and fruity pleasure. Welcome to Berrydise!

Initially the absolute top star in Greece, XUXU is now also number 1 in Russia, and extremely popular in Turkey and Italy too.


XUXU Strawberry & Vodka Drink and XUXU Ten won Gold at the World Spirits Award 2014.

LA SU Gin: Exotic holiday feeling in a glass

Alexander Kayser and Christopher Schuh are true gin lovers and founders of the brand LA SU Gin – a registered brand of Expo Outline Messebau und Event GmbH in Altenstadt, with Alexander Kayser as the managing partner.

After exploring many trains of thought, it was clear to both of them that it had to be exotic. LA SU Gin is a premium handcrafted gin with a hint of fruity mango. Distilled in small batches, traditionally and without additives, it is made in one of the oldest distilleries in Europe. The mango gives it a special freshness and balances the tart notes of the spices perfectly. Next to the mango, LA SU evokes a sense of travel. Enjoy a holiday feeling and discover new taste sensations. The elaborate bottle design reflects a love of detail and certainly leaves an impression.

At the World Spirits Award, bronze was achieved by LA SU *MGO* Natural Mango.