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Radeberger Distillation & Liqueur Factory – Herbal spirits with tradition

In 1877, Wilhelm Richter founded the ‘Goldene Sonne steam distillation and liqueur factory’ and, according to old records, his ‘first class medicinal bitters’ landed in the Royal Saxon Court as a ‘gastric tonic’ in the late 19th century. The royal endorsement encouraged Wilhelm Richter to present his herbal liqueur at the large exhibitions at the turn of the century. Numerous gold medals confirmed this early quality marketing as well as letters of appreciation from many customers. The heirs of the company founder managed to run the small liqueur manufacture as a private company through the chaos of war and the Iron Curtain. Still in family hands, today the lovingly restored main building of Radeberg in the picturesque main street has plenty of historical charm.

At the World Spirits Award, there was gold for Original Radeberger Kräuterlikör (herb liqueur).

Gut Schwechow - Fruit from the estate's own plantations

This manor is located 40 kilometres south-west of Schwerin, in the Mecklenburg Elbetal nature park, and has a history dating back hundreds of years. At the start of the 1990s, Gut Schwechow was taken over by beverage entrepreneur Richard Hartinger and re-gained its historic size of around 1,100 hectares through land purchasing. In addition to the agricultural activities which take place here, the site is also home to a fruit distillery, farm shop, training workshop for fruit juice technicians, a fruit must museum and much more to support the positive future development of the company.

Gourmets will find everything their heart desires at the farm shop: speciality sausages and meats from animals reared or hunted on site, freshly caught eels, trout and char from the site's own lakes, fruit jams, preserves and honey, as well as a wide selection of alcohol-free drinks, liqueurs, spirits and brandies. The crowning glory of the range are the Schwechower fruit brandies which are distilled in the first licensed distillery in Mecklenburg-Vorpommern.

The raw materials grow here in one of the oldest fruit-growing regions of Germany. The apple brandy made from three varieties is a regional speciality that comes from the company's own plantations in the Elbtalaue region. Similarly, only the very best home-grown fruits are used for the yellow plum, cherry and prune brandies. The climate in western Mecklenburg is influenced by the Baltic Sea and is characterised by alternating cool nights and warm days which gives the fruit a striking aroma when combined with the long maturing time. Pineapple, banana and carambola from the company's own plantations in Costa Rica add a dose of exotic flavour. Premium products made from rosehip, rowanberry, service tree and wild cherry fall under the "Platinum" label and are sold in hand-blown bottles.

The apple brandies were awarded gold at the World-Spirits Award, as was the sour cherry. The pear and yellow plum brandies received silver, and likewise the blackthorn and sea buckthorn spirits.

Ehrenwert GmbH: One recipe – two families

One recipe – two families. Each family has its own carefully guarded secret recipe, and with the Lücke family this remained in the hands of grandfather Heinz and later his son Dieter for many decades. Long enough, thought sons Thomas and Christian. In any case, it is the ‘Felsenfeuer’ herb liqueur that once made the Lücke Distillery one of the most important in Münsterland. After the war they continued the success story which first began in the 18th century, with this herb liqueur, using the recipe that Heinz Lücke worked out. In the 1950s everyone was talking about it, but in the 1960s the era of the distillery and the herb liqueur ended. But not for good – 60 years later it celebrated its resurrection with the ‘Freudenfeuer’.

Whilst searching for a distillery, Thomas and Christian kept to family tradition, as their grandmother was a Sasse, and the Sasses’ fine distillery in Schöppingen is still well known today. Following a traditional recipe from 1947 the new liqueur is distilled in small batches and is bottled by hand after a ten-day rest period. Ready to enjoy: neat and ice cold like in the time of our grandfathers, or smoother, on ice with lightly pressed orange zest, or as a basis for a long drink with tonic water or ginger ale. To old times and new friends!

At the World Spirits Award, there was gold for Freudenfeuer.

Diageo – From London to the whole world

Approximately 33,000 employees are employed worldwide at Diageo, the market leader in premium spirits, with Smirnoff (vodka), Johnnie Walker (whiskey), J&B (Scotch whiskey), Baileys (liqueur), Captain Morgan (rum), Cuervo (tequila) and Tanqueray (gin), Guinness beer and branded wines. Production takes place all around the world: from Great Britain and Ireland, Italy, Spain and Africa, to the USA, Canada, Latin America, Australia, India and the Caribbean. The global corporation emerged in 1997 from the merger between Guinness and GrandMet. 180 markets around the world are handled from its London headquarters.

A lot of work and lots of attention to detail go into creating the in-depth product descriptions on Diageo’s website. Information and analysis is provided about issues ranging from detailed descriptions of the production down to the most minute ingredients. Finally, they are aware of the size of their company and also of their responsibilities as a supplier of alcoholic products. The name Diageo was also deliberately chosen – it represents their agenda. Put together from ‘dia’ (the Latin word for ‘day’) and ‘geo’ (the Greek word for ‘world’), it means that every day people are celebrating all over the world with products from their company. These products open up possibilities never dreamed of for special days and nights, marking special life events and even making the smaller things in life feel magical.

Participation in the World Spirits Award was magical: there was double gold for Tanqueray No. 10 (Spirit of the Year 2016), gold for Gordon’s London Dry Gin and Tanqueray London Dry Gin, as well as silver for Tanqueray Rangpur.