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Schwarze & Schlichte – Brand personalities from Westphalia

The family business Schwarze & Schlichte from Westphalia has been representing the highest quality spirits for the last 345 years with a distinct range of national specialities, regional traditional brands and successful international innovations. This top quality is based on a distilling tradition acquired over centuries which has been passed down over twelve generations. Even today, distilling and maceration still take place at the company’s own distillery where plenty of time and skill are invested. The selection and processing of the best raw materials and continuous control of the production process ensure a consistently high quality. One factor for success is the ongoing brand management in accordance with the specific requirements of the various brand personalities.

Three Sixty Vodka is one of the purest and mildest vodkas in the world. A fourfold distillation process ensures tangible softness and exceptional clarity while the purity of the vodka is all down to the time-consuming “Diamond Filtration” process: the finest filters are used, set with crystals like diamond dust, to remove even the smallest of suspended particles from the distillate. Even the packaging is unique: the facet-cut bottle of pure white shiny glass sets off this premium vodka to perfection. A black velvet label completes the sophisticated design.

The Grappa Bianca from Scavi & Ray is characterised by its full-bodied balanced flavour with powerful and intense aromas of marc. This crystal-clear brandy is soft and deliciously balanced thanks to the exquisite skill of the master distillery. The intense and fruity aroma is reminiscent of the sun-soaked vineyards in Italy.

Both products received a silver medal at the World-Spirits.

Diageo India: Single malt with the spirit of the desert

Diageo India, as a subsidiary of the world market leader Diageo, is the leading alcoholic drinks company in the country with a wide portfolio of over 50 spirits brands – old and new, big and small, global and local, in almost every price segment in every category. Each spirit has its own story to tell – of tradition, craftsmanship, innovative production and inspiring design. One of these is Godawan whisky.

It was born in Rajasthan, an area with a flourishing heritage of proud artisans who uphold old traditions and foster a rich culture of art, design, music and architecture. This heritage is also a cornerstone in the production of the single malt – from the grain to the glass – in an exceptional environment. It makes use of the heat in the extreme climate and of local ingredients, to create malts with a great depth of taste. The basis is locally sourced, six-row barley, a crop with a higher protein content, slowly distilled after malting and matured at high temperatures. It is then finalised in special barrels with Indian plant substances, ensuring an authentic taste. The bottle sports a giant bustard, a bird that symbolises the exceptional culture of the region. Once present throughout India, the shrinking habitats are driving the majestic bird to extinction. The last of the remaining 150 birds have found refuge in the rough desert of Rajasthan.

At the World Spirits Award, silver was awarded to Godawan Single Malt Rich and Rounded Artisan Whisky, Godawan Single Malt Fruit and Spice Artisan Whisky.

Bienenhof Pausch: Uncompromisingly fanatic enjoyment freaks

Beekeeper Helga Pausch and fine brandy sommelier Albrecht Pausch are a likeable and skilled pair. Since 1996 their bee farm has followed ecological guidelines, with about 230 bee colonies, a distillery, a winery and a vinegar factory. 150 quince trees, 500 wild fruit trees, some old wild cherry trees and a young plantation with 800 fruit trees complete the ensemble. Fruit brandies and rare fine brandies from special honeys are produced in the distillery.

The basis for the distillates are various types of honey or ecologically cultivated fruit. Fine aromatic honeys are used for honey wines and liqueurs without any additives. The Pausches are also purists when it comes to their fine brandies and spirits – no added sugar, no flavourings, only 100% pure distillate. In the fermenting cellar with temperature-controlled fermentation tanks, they don’t use sulphuric acid in the fermentation of the fruit mash, which strictly follows guidelines from Bioland, the largest organic food association in Germany.

“We have dedicated ourselves to fine nuances, rather than the bold and robust. We offer fine spirits with delicate fruity components.” They are made using a traditional double distilling procedure and the finished spirits mature in a vaulted cellar until they are reduced to drinking strength. Some are also offered unfiltered, which means more typical aromas, tastes, and complexities.

The Master Class Distillery 2021 was awarded double gold for Vogelbeerbrand (rowanberry) obtained through maceration and distillation (World Spirits Award 2021), gold for Edelbrand Sauerkirsche (sour cherry), Edelbrand Wahlsche Schnapsbirne (pear), Edelbrand Löhrpflaume (plum) and Brombeerbrand (blackberry) obtained through maceration and distillation. It was awarded silver for Himbeerbrand (raspberry) obtained through maceration and distillation, Schwarze Johannisbeere (black currant), Edelbrand Rote Williams (pear) and Shyravalli Honigbrand (honey brandy matured in a barrel).