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LILAH – Creamy liqueur made from aromatic chai

Lilah is the modern interpretation of the traditional oriental chai tea and combines the taste of the tea with the creaminess of an exquisite cream liqueur. Combined with choice spices from the Far East, the popular chai tea has been re-invented as a new taste sensation. Only natural spice extracts are used (ginger, cardamom, cinnamon, fennel seeds, cloves, vanilla, black tea, rooibos), no artificial flavours or additives are added.

In large areas of Southern Asia and in the Orient, chai is a general term for tea. Over the last few years and with increasing popularity, especially in Europe it has become synonymous with Masala Chai, the national drink of India. The recipes can vary according to region or even household, but the main ingredients are water, milk, black tea and various spices. Chai originated in Ayurvedic teachings and is well-known for its beneficial health effects. Lilah works the same but as a new way to enjoy chai, whether as an addition to hot tea, as a delicious ingredient in tasty cocktails or as an innovative addition to desserts such as chocolate mousse. The sophisticated bottle design also makes the spicy drink an ideal present.

Vincent Aeberhard, CEO of Fusion Drinks, developed the product: “After years of developing and trying out different ingredients we are proud to be able to present a modern interpretation of the traditional tea. The design of the bottle was inspired by Indian henna tattoos. The logo is intended to elegantly portray the blossoming of all the ingredients.”

The concept won over the jury at the World Spirits Award: Lilah was awarded gold.

Destillerie Kammer-Kirsch: Specialities from the Black Forest

The Kammer-Kirsch Distillery originated in a testing and training distillery in Baden, with the aim of positioning the Black Forest Kirschwasser on the market as a new quality product. In 2012, the 100th birthday of this speciality was celebrated in Karlsruhe.

In 2020, the gourmet series was relaunched with barrel-stored fruit brandies. In addition, there is Black Forest Dry Gin which follows a recipe from the 1950s. A speciality of the product range is the Squamata vodka made from apples. Black Forest App is distilled according to a gin procedure based on an apple brandy with berries and botanicals.

Black Forest Rothaus Single Malt Whisky led Kammer-Kirsch to be distinguished as ‘Germany’s Best Whisky Distillery’ in 2011, 2012, and 2015. The special editions are also excellent; in 2019, they released a Highland Cask aged at 1,000 metres above sea level in Black Forest oak casks. In 2020, Chardonnay Cask Finish and the first ten-year-old Black Forest Rothaus Single Malt followed. Pinot Noir Cask was added in 2022, from Pinot Noir casks of the Franz Keller winery. In 2023, the special editions Amarone Cask and Peated Cask Finish were launched, a rum and a brandy called Craftwork from different types of wooden barrels, as well as a herb liqueur. In 2019, for the first time, a new whisky of the Bird of Prey brand was created in cooperation with Bauernkirsch GmbH from Baden. Together, they developed a malt whisky, which was launched under the brand family of Black Forêt, in 2023.

At the World Spirits Award, there was silver for Black Forest Rothaus Single Malt Whisky Amarone Cask and Craftwork Herb Liqueur, and silver for Black Forêt Malt Whisky.

MBG International Premium Brands – Brands with added value

“We Love Liquids.” This slogan has accompanied MBG on its worldwide path of success since it was founded in 1993 under the name P.O.S. Marketing + Vertrieb GmbH: Strong brands have been established around the world in nearly 60 countries, with innovative own brands, renowned retail brands, great ideas and a lot of energy. With over 250 employees, the MBG Group currently generates over € 200 million and, every year, more than a million hectolitres are produced. The portfolio in Germany includes 12 own brands and 6 retail brands (from non-alcoholic drinks to low proof drinks to wines & spirits) for 90,000 customers.

“Our recipe for successful brands is the mixture of passion, conviction and knowledge of the market. If all goes well, names and products become new worlds which consumers love. Success is not always predictable, which means that courage is needed above all. The right moment has to be found and hard work put in, just like with a hit single: some are one hit wonders while others become classics.” Little can be added to this definition from Managing Director Andreas W. Herb. From the MBG Group headquarters in Paderborn, a great deal of expertise makes successful brands, tailored to the respective target group and the market segment. Many brands that are well known on shop shelves and in the gastronomy sector have played a role in the history of the company.

Participation in the World Spirits Award yielded gold for Dos Mas Nasty Nuts Shot.

Family of Hounds – Sought and found

Andrea Frigerio and his English wife, Lina, live in Monaco with their two dogs, Spot and Magda, two wonderful additions to the family. Since they started taking the two for walks in town, they have made many new friends. Andrea and Lina used to be red wine drinkers, who spent their holidays in the wine hills of Italy and France. It was only in 2013, while visiting a country estate in England, that they discovered their love for a good G & T. This developed into a passion, and their discussions soon revolved around what it would be like to create their own gin.

They tasted intensively, discarded aromas they didn’t like, and extracted the aromas they did. Together with the master distiller in an old distillery in Piedmont, they created their recipe for the gin: juniper, lemon and orange peel, pink grapefruit, lavender, thyme, cardamom, ginger and coriander. The first three ingredients come from Italy, the rest from Asia. “The juniper is really loud, like a brightly lit disco floor, and the other botanicals dance around it. Together, they are like a lively, attention-seeking dog that can’t sit still.”

In the future, they are looking to establish a small family of spirits, from gin to vodka and from grappa to vermouth – unmistakable in taste, but accessible to everyone. The core of the philosophy is going out with good friends, enjoying a good meal and even better spirits. The first step has already been taken …

At the World Spirits Award, there was double gold for Family of Hounds Gin.