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Walter Trausner: New beginnings with gin

Mr Trausner’s story begins at the start of the 1990s. After studying distillery and fermentation technology, he founded the Gasser-Trausner distillery in the Lungau region in the province of Salzburg, but was forced to close it less than ten years later. At the beginning of 2000, Walter Trausner and his wife, Eva, founded the ‘Trausners Genusswerkstatt’ factory and made a name for themselves with jams and sweets. In 2015, he invented ENZO Alpin, the world’s first soft drink made from gentian. Cordials soon followed, and then a second ENZO Alpin soft drink and two spirits: a bitter liqueur based on citrus fruit and gentian, and a London Dry Gin.

From 2019, Walter Trausner once again started to apply himself to the art of distillation and combined his experience with his usual perfectionist demands of the products. As well as gin, he also plans to distil single-variety grain distillates and whisky. Each kind of grain has its own particular taste – and this advantage is used to create a suitable distillate for each grain. The regional components also play a vital role, as the Lungau microclimate and pure mountain spring water offer ideal conditions for the maturing and mashing processes.

The first distillate from the Trausner company was a classic London Dry Gin made from wheat brandy, 23 botanicals and fresh organic bitter orange peel. The recipe dates back to 1997, when the distiller was one of the first in Austria to take a chance on what, at that time, was just a novelty: gin. He currently reinterprets old knowledge from monastery distilleries and produces liqueurs using an elaborate procedure – the basis are homemade grain spirits from local types of grain.

At the World Spirits Award, there was gold for Lungaus Gentle Giant – New Single Malt, and silver for Lungaus Gentle Giant – Herb Liqueur and Lungaus Gentle Giant – APERO Liqueur.

Destillerie Freihof: Perfectly crafted Austrian spirits

Originating from the Freihof inn in Lustenau, the distillery developed into one of the leading distilleries in Austria under Gebhard Hämmerle. Currently his grandson, Johann J. Drexel, runs the family business in its fifth generation – since 1885 they have been dedicated to producing fine fruit brandies.

The basis of their success story is the knowledge of where the best fruits grow, to harvest them at the perfect moment, and then to concentrate on the best processing, fermentation, distillation and storage. Work on the quality of the distillates is carried out with passion and without any addition of flavourings and aromas to the fine brandies and schnapps.

Under the brand name Privatbrennerei Gebhard Hämmerle, selected top quality batches of each harvest year have been processed separately for over 60 years. More information can be found at: www.haemmerle.com. The products of the Freihof 1885 brand bring together honest, crafted Austrian spirits with innovative ideas and applications. More information can be found at: https://1885.freihof.com/.

The diverse product range includes the brand name spirits ‘Hauser Tradition’ – the essence of the Tyrolean mountains – and ‘Seyringer Schlossbrände’ – filled into bottles with handles following a design that is over 150 years old.

At the World Spirits Award, there was gold for Freihof Jagertee, Hauser Tradition Enzian (gentian), Hauser Tradition Himbeer (raspberry), and silver for Hauser Tradition Williams (pear), Hauser Tradition Marille (apricot), Seyringer Schlossbrände Williams (pear) and Seyringer Schlossbrände Marille (apricot).

Kweichow Moutai: China’s ‘national schnapps’ on the rise

Baijiu is the most popular alcoholic drink in China and Moutai the most famous brand, with a similar status to vodka in Russia or tequila in Mexico. Its origins go back over 2,000 years to the time of Emperor Wu of Han. These days, the national drink is frequently served at official state banquets and is used as the official state gift. Its protected source is the village of Maotai in the Guizhou province on the banks of the Chishui, the Red River. These days, more than 30,000 tons of the 53 percent alcohol Moutai are produced. In cooperation with Camus, a limited edition was launched as an homage to the greatest poets: after Li Bai in 2013, Du Fu followed in 2018. The elegant bottle showing a painting of a poem is made from the finest porcelain.

Traditional methods are used for the distillation of regional raw materials: organic sorghum and wheat and the best water. Fermentation takes place at high temperatures. During the production process, which takes a year, fresh grain is added twice to the boilers, then several boiling and fermentation processes take place. Every batch of the distillate is separated according to age, production cycle and aroma. It then matures slowly in terracotta containers and, during the storage period of at least five years, develops a fine soya aroma. Master blenders make sure that the characteristic, full flavour is preserved. The secret lies in the humid climate, the water from the Chishui, as well as in the distillation technique and maturing period.

At the World Spirits Award, there was double gold for Kweichou Moutai Du Fu Edition.

Edward Snell – Whisky from South Africa

Edward Snell founded a trading company in Durban in 1848, from which the oldest spirit company in South Africa developed over 160 years. Following an eventful history, the company is now once again in the hands of the family. Besides their own brands they also sell numerous local and international drink brands, mostly in various markets in Africa and the Middle East.

The wide range of products includes whisky, brandy, vodka, rum, gin, tequila and cognac. One outstanding label is Firstwatch Whisky with its new look, a striking, square bottle design. Consumer demand for a whisky with an American taste profile has been perfected over time and is presented today as a balanced blend of the finest imported rye and grain. Whether pure, on the rocks or mixed – its diversity makes it popular with many different target groups and successful in one of the largest spirit segments in South Africa.

At the World Spirits Award, there was gold for Firstwatch Whisky.