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KeyPharm Laboratories: Team work for organic gin

Master distillers, mixologists and the research and development team at KeyPharm – a Belgian company spe-cialising in medical plants and herbs – stand behind a special organic gin which involves 50 carefully selected plants and herbs. The botanicals are divided into six groups, according to their aromas: herbs (juniper, pep-per, ginger, rosemary, angelica, gentian, cardamom, coriander, marjoram, etc.), blossoms (lavender, camo-mile, lilac, rose, etc.), leaves (lime, eucalyptus, myrtle, green tea, etc.), fresh tangerines, limes and berries (‘Biotona Superfruits’).

After 72 hours of separate maceration in 96% organic alcohol, distillation takes place in a traditional copper still, and spring water is added later to reach the desired drinking strength of 44 percent by volume. The re-sult is a gin with a delicate aroma, a complex body and good balance.

The Herbalist can be served in many ways, some recipes can be found on the website https://theherbalist.bio – along with instructions for making the perfect Gin & Tonic.

At the World Spirits Award, there was silver for The Herbalist.

Likörfabrik Busch – Glass factory for Killepitsch and Co

Through the glass facade you can watch live as the Düsseldorf Killepitsch herb schnapps is made. 24 hours, day after day – and illuminated at night. “We planned from the beginning that there would be something exciting to see from the outside”, company boss Peter Busch says about his ‘bottle parade’. The herb schnapps has been around for 60 years, the liqueur factory since 1858, previously for many years in the Old Town, until due to a lack of space it was moved to the Medienhafen harbour. Two things were important during planning stage: the production as a presentation and energy efficiency, which is why the new building is six stories high. On 5,500 square metres there are two filling lines, one of which is fully automated.

The classic Killepitsch contains essences from 98 herbs, berries and fruits from all over the world, such as caraway, gentian root and bitter orange. The ingredients are mixed together in liquid form and matured for six weeks at 20 degrees in 20 stainless steel tanks, which hold around 700,000 litres; then the schnapps is stored for a year in old clay pots. As well as this ‘genuine Düsseldorf speciality’, Gin Pitsch Düsseldorf Dry Gin is produced, which is characterised by 18 natural botanicals and citrus fruits. The designer bottle shows the imposing Düsseldorf skyline. The third of the Düsseldorf trio is Applepitsch, a fruity liqueur made from citrus fruit distillates and the juice of untreated apples, gently combined with Vodkapitsch.

At the World Spirits Award, there was gold for Ginpitsch and Killepitsch, silver for Applepitsch.

MBG International Premium Brands – Brands with added value

“We Love Liquids.” This slogan has accompanied MBG on its worldwide path of success since it was founded in 1993 under the name P.O.S. Marketing + Vertrieb GmbH: Strong brands have been established around the world in nearly 60 countries, with innovative own brands, renowned retail brands, great ideas and a lot of energy. With over 250 employees, the MBG Group currently generates over € 200 million and, every year, more than a million hectolitres are produced. The portfolio in Germany includes 12 own brands and 6 retail brands (from non-alcoholic drinks to low proof drinks to wines & spirits) for 90,000 customers.

“Our recipe for successful brands is the mixture of passion, conviction and knowledge of the market. If all goes well, names and products become new worlds which consumers love. Success is not always predictable, which means that courage is needed above all. The right moment has to be found and hard work put in, just like with a hit single: some are one hit wonders while others become classics.” Little can be added to this definition from Managing Director Andreas W. Herb. From the MBG Group headquarters in Paderborn, a great deal of expertise makes successful brands, tailored to the respective target group and the market segment. Many brands that are well known on shop shelves and in the gastronomy sector have played a role in the history of the company.

Participation in the World Spirits Award yielded gold for Dos Mas Nasty Nuts Shot.

Luding Group: Vodka Tchaikovsky as a high-spirited homage to the famous composer

At the beginning of the 1990s, the modern distillery ‘Fortuna’ was launched in a green field in the south of Russia – in the Krasnodar region, a strip of land with spa resorts and health centres. The distillery has specialised in unusual products, in a region with a particularly green fingerprint. The vodka created in honour of the great Russian composer Tchaikovsky is special. The concept for this exceptional product is comparable with one of his musical scores: the work ‘Swan Lake’ served as an inspiration. Art enthusiasts can thus immerse themselves in the history of Russian estate life in the 19th century. The traditional white and blue colours underline the purity of this vodka.

The technical particularities span a wide quality-orientated spectrum: from the selected wheat, their own well water and the special treatment of the distillate with skimmed milk powder to the crystal-clear filtration with active birch coal. With so much perfectionism and monitoring of the individual production steps, the result is an especially gentle, animating and very typical vodka based on wheat. After the diluting of alcohol and pure distillate, the production process is continued with maturation in steel tanks. The aim is to ‘wed’ both ‘waters’, resulting in an especially harmonious vodka.

At the World Spirits Award 2022, Vodka Tchaikovsky was awarded double gold and honoured as the best vodka with the title ‘Spirit of the Year’.