World-Spirits Online Guide Abo – order now

Windspiel: From the field to the bottle

At the Weilerhof farm in the Vulkaneifel region, Sandra Wimmeler and Denis Lönnendonker grow the pota-toes for their down-to-earth spirit, which is all produced by hand: from sorting to attaching the ribbons to the gold ring on the bottleneck. After the harvest, the potatoes are carefully washed, finely ground, added to drinking water and worked into a pumpable paste. This is heated to destroy any germs, and the transfor-mation from starch to sugar begins. After slowly being cooled down, a special yeast is added and the mash ferments in a tank. After three rounds of distillation, the basis for all the products is finished – an alcohol with a delicate mildness and characteristic potato note.

For the Premium Dry Gin juniper, lemon peel, coriander, lavender blossoms, ginger and cinnamon are added (the rest remains a secret). The Reserve is stored for many months in oak barrels and is exceptionally mild with its 50 percent alcohol by volume – perfect for enjoying on the rocks. The Navy Strength with 57 percent alcohol by volume is rounded off by ingredients from the routes of the colonial rulers from the past. For the Sloe Gin, hand-selected sloes from the Eifel region are preserved in 70 percent Premium Dry Gin, before the macerate is mixed with the 47 percent gin, sloe juice and sugar. The 30 percent juice adds a subtle sweetness to the bitter note – an ideal sundowner. The product range is completed by barrel matured vodka and a herb spirit.

At the World Spirits Award, there was gold for Windspiel Premium Dry Gin, Windspiel Premium Dry Gin Navy Strength, Windspiel Premium Sloe Gin and Windspiel Premium Dry Gin Reserve.

Diageo – From London to the whole world

Approximately 33,000 employees are employed worldwide at Diageo, the market leader in premium spirits, with Smirnoff (vodka), Johnnie Walker (whiskey), J&B (Scotch whiskey), Baileys (liqueur), Captain Morgan (rum), Cuervo (tequila) and Tanqueray (gin), Guinness beer and branded wines. Production takes place all around the world: from Great Britain and Ireland, Italy, Spain and Africa, to the USA, Canada, Latin America, Australia, India and the Caribbean. The global corporation emerged in 1997 from the merger between Guinness and GrandMet. 180 markets around the world are handled from its London headquarters.

A lot of work and lots of attention to detail go into creating the in-depth product descriptions on Diageo’s website. Information and analysis is provided about issues ranging from detailed descriptions of the production down to the most minute ingredients. Finally, they are aware of the size of their company and also of their responsibilities as a supplier of alcoholic products. The name Diageo was also deliberately chosen – it represents their agenda. Put together from ‘dia’ (the Latin word for ‘day’) and ‘geo’ (the Greek word for ‘world’), it means that every day people are celebrating all over the world with products from their company. These products open up possibilities never dreamed of for special days and nights, marking special life events and even making the smaller things in life feel magical.

Participation in the World Spirits Award was magical: there was double gold for Tanqueray No. 10 (Spirit of the Year 2016), gold for Gordon’s London Dry Gin and Tanqueray London Dry Gin, as well as silver for Tanqueray Rangpur.