World-Spirits Online Guide Abo – order now

See-Destillerie: From gin to whisky in the Salzkammergut

A gin for every region in the Salzkammergut: the Peinsteiner family has repeatedly made news in recent years because of this motto and has made a name for itself far beyond the regional borders. It went a step further with the Wolfgangsee Single Malt Whiskies, a challenge they were more than willing to take on. In 2018, they developed their own whisky mash system, the still received a whisky helmet, and the first whiskies were distilled in a pot still as a twofold process. This concept allows creative work and development. It regularly results in new mashes, and new barrel types and combinations are often used for barrel maturation. Filled into oak barrels, the liquid gold is stored within the old walls of the monastery wine cellar dating back to 1528, the oldest building in St. Wolfgang.

In spring 2022, the first pure pot still whisky distillery at Lake Wolfgangsee went into operation. The discontinuous distillation procedure in two copper pot stills takes an enormous amount of time, consumes resources and is also costly. Despite more modern alternatives, the traditional pot stills continue to be reliable centuries later in the manufacturing of single malt whisky and ensure the development of a special aroma and taste profile.

At the World Spirits Award 2025, there was Double Gold for Wolfgangsee Whisky 1528 CASK STRENGTH PEATED (Spirit of the Year 2025), Gold for Wolfgangsee Whisky 1528 OBERLAND, Wolfgangsee Whisky 1528 UNTERLAND, Wolfgangsee Whisky 1528 SHERRY CASK, Wolfgangsee Whisky 1528 UNTERWELT, Wolfgangsee Whisky 1528 CASK STRENGTH SHERRY and Wolfgangsee Whisky 1528 CARAMEL CREAM.

Appenzeller Alpenbitter AG: An aromatic experience from the Appenzellerland region

In 1902, Emil Ebneter and Beat Kölbener laid the foundation stone for Appenzeller Alpenbitter AG. They developed a natural product of excellent quality and with an incomparable aroma, even recommended as a medicinal product by doctors: Appenzeller Alpenbitter with 42 selected herbs. Only two people from the founding and owning family have access to the recipes and compose the blends for further processing in the herb chamber. The original recipe of the most popular bitter in Switzerland is a well-guarded secret. Appenzeller Alpenbitter AG is an exclusively family-run business even today, founded in 1908 as the cooperative Emil Ebneter & Co. In 2006, it was renamed as Appenzeller Alpenbitter AG as a subsidiary of the Emil Ebneter & Co. AG holding.

Thanks to its consistent quality, as well as accomplished marketing and wide distribution, Appenzeller Alpenbitter has become one of the strongest selling spirits on the Swiss market. The traditional product regularly receives awards – from the Exposition Internationale 1907 in Paris through today. The company values innovation and in recent years has added to the product range with various specialities with a prime focus on quality, care and the use of natural raw ingredients. In addition, Appenzeller Alpenbitter AG manufactures licensed products for international suppliers and is the general representative in Switzerland for other spirits.

At the World Spirits Award, this World Class Distillery 2026 also received the title of Distillery of the Year Gold with an Award and Gold for Abbacella Apéritif Orange, Kuuhl Minz, Amarno - Amaro Alpino, GIN 27 Appenzell Dry Gin, Appenzeller Alpenbitter and GIN 27 WOODFIRE Appenzell Glow Gin, and Silver for GIN 27 SOUL OF WOOD Appenzell Old Tom Gin and Tschinscha Ginger Liqueur.

Clint Wilfred & Sons – Good taste for rapidly expanding markets

Clint Wilfred & Sons Ltd brings a carefully selected portfolio of drinks to the Gulf region and Southeast Asia. The young company targets fast-moving products in the HORECA – Hotel/Restaurant/Café and Hotel/Restaurant/Catering market segment. It is run by Clint Wilfred, whose family has been in the spirit production and distribution business for over four decades.

One main focus of business activities lies in the United Arab Emirates. To offer new products on this rapidly growing market is a great challenge, as the demand for premium and niche products is constantly increasing and customers’ wishes are very diverse. The range, therefore, also includes non-alcoholic and carbonated soft drinks, still and sparkling water, ready-to-drink teas, energy sport drinks and other New Age drinks. There is also a strong focus on a wide selection of packaging sizes and formats.

One special product in the spirits product category is Count Cristo Blended Scotch Whisky, a premium blend with a high malt content from the Scottish Speyside region and with some lowland malt for added depth and character.

At the World Spirits Award, there was gold for Count Cristo Blended Scotch Whisky.

MBG International Premium Brands – Brands with added value

“We Love Liquids.” This slogan has accompanied MBG on its worldwide path of success since it was founded in 1993 under the name P.O.S. Marketing + Vertrieb GmbH: Strong brands have been established around the world in nearly 60 countries, with innovative own brands, renowned retail brands, great ideas and a lot of energy. With over 250 employees, the MBG Group currently generates over € 200 million and, every year, more than a million hectolitres are produced. The portfolio in Germany includes 12 own brands and 6 retail brands (from non-alcoholic drinks to low proof drinks to wines & spirits) for 90,000 customers.

“Our recipe for successful brands is the mixture of passion, conviction and knowledge of the market. If all goes well, names and products become new worlds which consumers love. Success is not always predictable, which means that courage is needed above all. The right moment has to be found and hard work put in, just like with a hit single: some are one hit wonders while others become classics.” Little can be added to this definition from Managing Director Andreas W. Herb. From the MBG Group headquarters in Paderborn, a great deal of expertise makes successful brands, tailored to the respective target group and the market segment. Many brands that are well known on shop shelves and in the gastronomy sector have played a role in the history of the company.

Participation in the World Spirits Award yielded gold for Dos Mas Nasty Nuts Shot.