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Georg Hemmeter – XUXU, Escorial, SILLA EL FUERTE

Georg Hemmeter – strawberry drinks with exceptional flavour guaranteed

The name Georg Hemmeter – a company of the Underberg Group – stands for innovative spirits, in particular the XUXU range. The fresh and fruity strawberry drink contains 66 percent fruit plus crystal-clear vodka, rounded off with a dash of lime. The harmony between the sweetness of the fruit and just 15% alcohol by volume is created using a special production method. XUXU Ten, the little luxury in a 250 ml aluminium bottle with only 10% alcohol by volume, is dressed to party – it is still relatively new to the market, yet is already at home in all the world’s top party venues.
XUXU can be served in so many different ways: chilled, neat, on crushed ice, as a dessert topping, with sparkling wine or with other mixers – XUXU tastes heavenly and offers fresh and fruity pleasure. Welcome to Berrydise!

Initially the absolute top star in Greece, XUXU is now also number 1 in Russia, and extremely popular in Turkey and Italy too.


XUXU Strawberry & Vodka Drink and XUXU Ten won Gold at the World Spirits Award 2014.

Aldi Ireland: Gin and whiskey in retail

Aldi Ireland has several top products in its spirit range: Boyle’s Gin from the Blackwater Distillery and Ardfallen Whiskey from the West Cork Distillery, in addition, Mo Chara Passionfruit & Mango Gin from the Old Carrick Mill.

The Blackwater Distillery has been an Aldi partner since 2016 and developed the private label Boyle’s Gin exclusively for the Irish and British retail market. The product volume of the Blackwater Distillery for Aldi has risen strongly in recent years, whereby 140,800 bottles of the gin series were sold in 2018. The successful gin brand is manufactured in Blackwater Valley, West Waterford, with selected imported ingredients as well as regional apples, blackcurrants and elderflower. CEO Peter Mulryan – former TV producer and author of the book ‘The Whiskeys of Ireland’ – explains, “The partnership with Aldi has helped us to increase turnover enormously, and also to have the security to invest and expand. This includes on-site bottling facilities and a visitor centre.” Ardfallen Whiskey from the West Cork Distillery got its name from the region in County Cork where the malted barley comes from, and is only manufactured in small batches. The business was founded in 2003 by childhood friends who started out with only two small stills they had bought in Switzerland. Now the largest distillery in the country, it currently employs over 80 staff and exports to around 70 countries.

At the World Spirits Award, there was Gold for Ardfallen 10 Year Old Whiskey and Boyle’s Gin, and Silver for Boyle’s Sloe & Damson Gin and Ardfallen Whiskey.

Magi – Rivo Gin: Magic in a bottle

The mountains, the wind, deep blue water, sparkling waves – the essence of all this is captured in each bottle of Rivo Gin and it conveys the magic of this location. You can feel yourself transported to a sunny spring day on Lake Como. A light breeze brings fresh fragrances of the herbal flowers, which grow on the mountainsides. Over centuries, they have been gathered by the women in the area to make traditional medicines, some even say they have magical healing properties. ‘Foreaging’ – the art of gathering wild herbs in ‘the wilderness’ – provides a connection to nature. The special combination of plants, which have never before been joined together in a gin, resulted in the ‘aroma bouquet’ of the Rivo as a unique imprint of the natural beauty of the region.

The twelve botanicals include thyme, aniseed and lemon balm, combined with juniper, coriander, cardamom and angelica. The aromatic herbs are harvested three times a year. A lot of time and skill is needed, but it is deeply satisfying manual work. Only the finest Italian corn brandy is used, and each ingredient is separately macerated and distilled. The botanicals are used when fresh, to intensify the aroma. Magic as a theme also inspires the packaging and labelling of Rivo Gin. Geometric lines combine to form abstract elements, which are symbolic of the mountains and the waves of the lake.

At the World Spirits Award, there was gold for RIVO Lake Como Foraged Gin.