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Kweichow Moutai: China’s ‘national schnapps’ on the rise

Baijiu is the most popular alcoholic drink in China and Moutai the most famous brand, with a similar status to vodka in Russia or tequila in Mexico. Its origins go back over 2,000 years to the time of Emperor Wu of Han. These days, the national drink is frequently served at official state banquets and is used as the official state gift. Its protected source is the village of Maotai in the Guizhou province on the banks of the Chishui, the Red River. These days, more than 30,000 tons of the 53 percent alcohol Moutai are produced. In cooperation with Camus, a limited edition was launched as an homage to the greatest poets: after Li Bai in 2013, Du Fu followed in 2018. The elegant bottle showing a painting of a poem is made from the finest porcelain.

Traditional methods are used for the distillation of regional raw materials: organic sorghum and wheat and the best water. Fermentation takes place at high temperatures. During the production process, which takes a year, fresh grain is added twice to the boilers, then several boiling and fermentation processes take place. Every batch of the distillate is separated according to age, production cycle and aroma. It then matures slowly in terracotta containers and, during the storage period of at least five years, develops a fine soya aroma. Master blenders make sure that the characteristic, full flavour is preserved. The secret lies in the humid climate, the water from the Chishui, as well as in the distillation technique and maturing period.

At the World Spirits Award, there was double gold for Kweichou Moutai Du Fu Edition.

Prevelon: Premium vodka by order of the Kremlin

Kremlin Premium Vodka was created as the official drink for all diplomatic receptions and banquets at the Kremlin and was intended as the hallmark of high-ranking events. The decision in favour of the most traditional Russian drink was unanimous. It was only produced on special order and in limited amounts. The first large batch of this ‘protocol’ vodka was ordered in February 1945 for the Yalta Conference. Kremlin Award Grand Premium came on the market in 2011 and is exported to 38 countries, and in many of them it holds the top position in the ultra-premium vodka category. Since 2016, the product range has included Kremlin Award Classic, which enjoys great popularity amongst all partners.

Two products have been added to the product range. Kremlin Award Organic is based on alcohol that is produced from the highest quality organic wheat, and on natural drinking water. The vodka passes through a multi-stage purification through pure birchwood charcoal. The alcohol for Kremlin Award Vintage is made from organic grains from the same harvest. The wheat grains are stored in a grain silo until they reach their physiological maturity in order to get a high-quality base product. The ‘luxury alcohol’ is then mixed with natural drinking water and, after purification, is granted a resting period. Production is limited to the year stated on the label.

At the World Spirits Award, there was gold for Kremlin Award Organic and Kremlin Award Vintage.

Matheus Pálinka – Fruit brandies based on ancient Hungarian traditions

Matheus is a model sophisticated Hungarian company and its products bear the “Hungaricum” title of honour. Only fruits grown, harvested and distilled in Hungary are used in the distillates. “Pálinka” – the colloquial term for schnapps – has a long-standing tradition in Hungary as the climatic conditions produce very flavoursome ripe fruit.

The history of Matheus Pálinka began with a booklet which emerged at an auction. And what secrets did it contain? As long ago as the 16th century, Franciscan monks in the northernmost corner of Hungary (now the Szatmár-Bereg administrative district) were producing high-percentage fruit brandies which they refined to create healing essences using herbs and spices. The production of the modern Pálinka products is based on these old recipes which form part of the country’s culture and authentic Hungarian gastronomy.

The brandies in the ranges “Matheus Spirit” (60% vol.) and “Matheus Classic” (50% vol.) are left to mature in mulberry wood casks for at least three months, which emphasises the silky flavour and the aroma of the fruit. The “Matheus Fruits” (44% vol.) are unfiltered distillates matured on a bed of dried fruits, combining modern technology with old traditions. The wide range of products includes apple, apricot, elderberry, cherry, plum, quince, sour cherry, blackthorn, blackcurrant and Williams pear.

For the 15 samples submitted, Matheus received four golds and eleven silvers at the World-Spirits Award – ranking 13th in the fruit brandy category as a Master-Class Distillery.