World-Spirits Online Guide Abo – order now

Clint Wilfred & Sons – Good taste for rapidly expanding markets

Clint Wilfred & Sons Ltd brings a carefully selected portfolio of drinks to the Gulf region and Southeast Asia. The young company targets fast-moving products in the HORECA – Hotel/Restaurant/Café and Hotel/Restaurant/Catering market segment. It is run by Clint Wilfred, whose family has been in the spirit production and distribution business for over four decades.

One main focus of business activities lies in the United Arab Emirates. To offer new products on this rapidly growing market is a great challenge, as the demand for premium and niche products is constantly increasing and customers’ wishes are very diverse. The range, therefore, also includes non-alcoholic and carbonated soft drinks, still and sparkling water, ready-to-drink teas, energy sport drinks and other New Age drinks. There is also a strong focus on a wide selection of packaging sizes and formats.

One special product in the spirits product category is Count Cristo Blended Scotch Whisky, a premium blend with a high malt content from the Scottish Speyside region and with some lowland malt for added depth and character.

At the World Spirits Award, there was gold for Count Cristo Blended Scotch Whisky.

MBG International Premium Brands – Brands with added value

“We Love Liquids.” This slogan has accompanied MBG on its worldwide path of success since it was founded in 1993 under the name P.O.S. Marketing + Vertrieb GmbH: Strong brands have been established around the world in nearly 60 countries, with innovative own brands, renowned retail brands, great ideas and a lot of energy. With over 250 employees, the MBG Group currently generates over € 200 million and, every year, more than a million hectolitres are produced. The portfolio in Germany includes 12 own brands and 6 retail brands (from non-alcoholic drinks to low proof drinks to wines & spirits) for 90,000 customers.

“Our recipe for successful brands is the mixture of passion, conviction and knowledge of the market. If all goes well, names and products become new worlds which consumers love. Success is not always predictable, which means that courage is needed above all. The right moment has to be found and hard work put in, just like with a hit single: some are one hit wonders while others become classics.” Little can be added to this definition from Managing Director Andreas W. Herb. From the MBG Group headquarters in Paderborn, a great deal of expertise makes successful brands, tailored to the respective target group and the market segment. Many brands that are well known on shop shelves and in the gastronomy sector have played a role in the history of the company.

Participation in the World Spirits Award yielded gold for Dos Mas Nasty Nuts Shot.

Arno Krautner: Newcomer from gastronomy

“My love of nature, healthy food and new challenges showed me the way from modern to medieval cuisine. One idea captivated me: truffle dishes and the perfect drink to go with it. Truffles have always fascinated me. I was therefore searching for a product that would satisfy both the refined palate of gourmets and the high standards of top cuisine.”

In the middle of the COVID crisis, Arno Krautner had enough time and plenty of motivation to turn his idea into reality: a gin was developed along with professionals. The distillate in organic quality is especially characterised by the freshness of oranges – of course alongside botanicals such as juniper, coriander and others. Recommendation: best enjoyed on the rocks, or with a neutral tonic water. As their second product, Trüffelo Orange Truffle was created, also in organic quality, which incorporates the earthy and perfumed taste of truffles alongside the fresh and fruity taste of orange. Recommendation: best enjoyed on the rocks, or with Bitter Rose tonic water.

In future, the Trüffelo line of True-fellow Handel GmbH is also set to include brandy, whisky, rum and others. Distillation takes place in Styria.

At the World Spirits Award, there was gold for Gin Orange, and bronze for Trüffelo Orange Truffle.

Gut Schwechow - Fruit from the estate's own plantations

This manor is located 40 kilometres south-west of Schwerin, in the Mecklenburg Elbetal nature park, and has a history dating back hundreds of years. At the start of the 1990s, Gut Schwechow was taken over by beverage entrepreneur Richard Hartinger and re-gained its historic size of around 1,100 hectares through land purchasing. In addition to the agricultural activities which take place here, the site is also home to a fruit distillery, farm shop, training workshop for fruit juice technicians, a fruit must museum and much more to support the positive future development of the company.

Gourmets will find everything their heart desires at the farm shop: speciality sausages and meats from animals reared or hunted on site, freshly caught eels, trout and char from the site's own lakes, fruit jams, preserves and honey, as well as a wide selection of alcohol-free drinks, liqueurs, spirits and brandies. The crowning glory of the range are the Schwechower fruit brandies which are distilled in the first licensed distillery in Mecklenburg-Vorpommern.

The raw materials grow here in one of the oldest fruit-growing regions of Germany. The apple brandy made from three varieties is a regional speciality that comes from the company's own plantations in the Elbtalaue region. Similarly, only the very best home-grown fruits are used for the yellow plum, cherry and prune brandies. The climate in western Mecklenburg is influenced by the Baltic Sea and is characterised by alternating cool nights and warm days which gives the fruit a striking aroma when combined with the long maturing time. Pineapple, banana and carambola from the company's own plantations in Costa Rica add a dose of exotic flavour. Premium products made from rosehip, rowanberry, service tree and wild cherry fall under the "Platinum" label and are sold in hand-blown bottles.

The apple brandies were awarded gold at the World-Spirits Award, as was the sour cherry. The pear and yellow plum brandies received silver, and likewise the blackthorn and sea buckthorn spirits.