World-Spirits Online Guide Abo – order now

Prevelon: Premium vodka by order of the Kremlin

Kremlin Premium Vodka was created as the official drink for all diplomatic receptions and banquets at the Kremlin and was intended as the hallmark of high-ranking events. The decision in favour of the most traditional Russian drink was unanimous. It was only produced on special order and in limited amounts. The first large batch of this ‘protocol’ vodka was ordered in February 1945 for the Yalta Conference. Kremlin Award Grand Premium came on the market in 2011 and is exported to 38 countries, and in many of them it holds the top position in the ultra-premium vodka category. Since 2016, the product range has included Kremlin Award Classic, which enjoys great popularity amongst all partners.

Two products have been added to the product range. Kremlin Award Organic is based on alcohol that is produced from the highest quality organic wheat, and on natural drinking water. The vodka passes through a multi-stage purification through pure birchwood charcoal. The alcohol for Kremlin Award Vintage is made from organic grains from the same harvest. The wheat grains are stored in a grain silo until they reach their physiological maturity in order to get a high-quality base product. The ‘luxury alcohol’ is then mixed with natural drinking water and, after purification, is granted a resting period. Production is limited to the year stated on the label.

At the World Spirits Award, there was gold for Kremlin Award Organic and Kremlin Award Vintage.

Diageo – From London to the whole world

Approximately 33,000 employees are employed worldwide at Diageo, the market leader in premium spirits, with Smirnoff (vodka), Johnnie Walker (whiskey), J&B (Scotch whiskey), Baileys (liqueur), Captain Morgan (rum), Cuervo (tequila) and Tanqueray (gin), Guinness beer and branded wines. Production takes place all around the world: from Great Britain and Ireland, Italy, Spain and Africa, to the USA, Canada, Latin America, Australia, India and the Caribbean. The global corporation emerged in 1997 from the merger between Guinness and GrandMet. 180 markets around the world are handled from its London headquarters.

A lot of work and lots of attention to detail go into creating the in-depth product descriptions on Diageo’s website. Information and analysis is provided about issues ranging from detailed descriptions of the production down to the most minute ingredients. Finally, they are aware of the size of their company and also of their responsibilities as a supplier of alcoholic products. The name Diageo was also deliberately chosen – it represents their agenda. Put together from ‘dia’ (the Latin word for ‘day’) and ‘geo’ (the Greek word for ‘world’), it means that every day people are celebrating all over the world with products from their company. These products open up possibilities never dreamed of for special days and nights, marking special life events and even making the smaller things in life feel magical.

Participation in the World Spirits Award was magical: there was double gold for Tanqueray No. 10 (Spirit of the Year 2016), gold for Gordon’s London Dry Gin and Tanqueray London Dry Gin, as well as silver for Tanqueray Rangpur.

Pap és Pap – Family business with a burning passion

At the end of 2009, a dream came true for Szabolcs, Marcella and Gergely Pap – they opened their own family distillery in Etyek in the wine-growing region of the same name, some 30 km from Budapest. The small team of six manages one of the country’s most modern quality distilleries. The choice of the family coat-of-arms as the company logo symbolises the strong family ties. The production process is characterised by its regional roots and the distinctive flavour of the fruits, most of which they grow themselves. The product range comprises apple, elderberry, cherry, apricot, Williams pear, raspberry, sour cherry, peach, strawberry, blackberry, plum and grape. The products can be sampled following a tour of the plant in the new tasting cellar which holds up to 60 people.

The fresh fruits are delivered by the lorry load and are stored in the cellars where they are protected from the sunshine, rain, wind and dust before being processed just a few hours later. All of the production stages take place underground in rooms protected from temperature fluctuations, with the exception of the distilling. The fruits are washed and the cores, stems, stalks and leaves removed before being machine-chopped and pumped into an acid-proof agitator tank for the homogenisation process to begin. From this point onwards, they no longer come into contact with human hands. Following cooled fermentation in steel tanks, the substance is distilled in a technologically sophisticated plant. The fine distillate is stored in a tank for six months while special varieties are stored in wooden barrels made from various woods.

At the World Spirits Award, Pap was classified as a Master Class Distillery 2012. There was gold for the Apple Mutzu (2 x), Grape Irsai Olivér, Plum, Apricot (2 x) and Blackberry. Silver medals were awarded to the Apple Jona Gold, Grape Szürkebarát (2 x), Plum (2 x), Pear Williams Yellow (3 x), Strawberry and Black Elderberry (2 x). Bronze went to the Apple Jona Gold, Cherry Sour and Raspberry.

Eagles Mountain Distillery: Ostalpen in the Mürzer Oberland nature reserve

For quite some years, Werner and Angela Ultsch have been dedicating themselves to the development of innovative alpine drinks, whereby they attach great importance to protecting nature and supporting the region. Werner Ultsch, a pioneer of Austrian natural cuisine, has many decades of experience not only as a chef in fine gastronomy, but also as a hotelier and project developer in the areas of health and tourism. His culinary understanding has always been closely associated with local agriculture.

In 2022 with the takeover of a traditional distillery in Upper Styria, a further alpine site was added for the brands Alperitif® and Alperitivo®. The basis for their production are medicinal herb cultures in the Tyrolean Wipptal valley, where at 1,350 metres above sea level many thousands of masterwort and angelica plants provide the valuable main raw ingredients for both the alcoholic and alcohol-free drinks. In cooperation with organic farmers, a sustainable and regional raw material supply is ensured.

Experiences from the southern Alpine arc (Alpes-Maritimes) provided the inspiration for supplementing the Alperitif® gin liqueur with the Alperitif® Maritim. In 2023, the product range was widened with the novelty Eagles Bready, whereby the alcohol was distilled from ‘yesterday’s bread’ and refined to a wholesome liqueur for hot drinks with alpine herbs, roots and berry juices stored for many months. In addition, there is the Alperitif® ALPINE GIN cum Imperatoria – a strong masterwort gin with a volume percent of 48.

At the World Spirits Award, gold was awarded to Alperitif® Maritim and Alperitif® ALPINE GIN cum Imperatoria, and silver to Eagles Bready.