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Ehrenwert GmbH: One recipe – two families

One recipe – two families. Each family has its own carefully guarded secret recipe, and with the Lücke family this remained in the hands of grandfather Heinz and later his son Dieter for many decades. Long enough, thought sons Thomas and Christian. In any case, it is the ‘Felsenfeuer’ herb liqueur that once made the Lücke Distillery one of the most important in Münsterland. After the war they continued the success story which first began in the 18th century, with this herb liqueur, using the recipe that Heinz Lücke worked out. In the 1950s everyone was talking about it, but in the 1960s the era of the distillery and the herb liqueur ended. But not for good – 60 years later it celebrated its resurrection with the ‘Freudenfeuer’.

Whilst searching for a distillery, Thomas and Christian kept to family tradition, as their grandmother was a Sasse, and the Sasses’ fine distillery in Schöppingen is still well known today. Following a traditional recipe from 1947 the new liqueur is distilled in small batches and is bottled by hand after a ten-day rest period. Ready to enjoy: neat and ice cold like in the time of our grandfathers, or smoother, on ice with lightly pressed orange zest, or as a basis for a long drink with tonic water or ginger ale. To old times and new friends!

At the World Spirits Award, there was gold for Freudenfeuer.

Southern Champion Distillery – Visionary, creative, unusual

The founding of the company in 2010 was unconventional: it was the result of a Master’s final project – and today BuzzBallz is one of the leading ready-to-drink beverages in the USA. Once an alcoholic drink industry outsider, they now use the same, unconventional concept to put a new line of spirits on the market. Southern Champion wants to lead in the sectors of bottling, production and marketing of spirits.

The enthusiastic family team focuses on creating a sense of family and promoting their vision at the company’s offices. This is evident in creative details, such as the colourful walls or slanting windows. The offices are air-conditioned, and every day a full-time chef prepares lunch for everyone, there are massage days – and success is celebrated together. In short: the company has personality, and this can be seen in the brands, the buildings, and also in the employees.

In brand policy, high quality is paramount, and special attention is paid to the unusual style of the bottles and labels – and the products have a reasonable, fair price. The brands, which are tasteful in every respect, have a story to tell: of lifechanging people and places, and invite you to take a journey to them, to share the vision.

At the World Spirits Award, there was gold for XIII Kings Vodka, Pelican Harbor Light Rum, Pelican Harbor Dark Rum, Crooked Fox Blended Bourbon Whiskey, and silver for Andrew John's Gin.

Rum Company – Simply the smoothest

Spencer Antle, founder of the Island Company in Florida, had the idea for a rum to fill a niche in the luxury rum market. “I wanted to create a rum that appeals to women and men alike. On my travels through the Caribbean, I noticed that women are not particularly keen on rum. Drunk neat, it is simply too harsh for many, and in a mixed drink, too overpowering.” Following the motto ‘simply the smoothest’, he created a rum that is mild and smooth – and practically disappears in every tropical cocktail. The light (blond) rum is not at all ‘invisible’ in its elegant, slim bottle with the (sea) blue cap – a real eye-catcher!

The Island Company Rum is produced in Trinidad, is distilled five times and matures for three years. With a hint of vanilla and wild honey – without sugar, gluten or carbohydrates – it can be enjoyed at any time. For this small escape from day-to-day life you don’t have to be on the beach or on a sailing boat in the Caribbean.

The newest luxury product from the innovative company is the Island Company Rum Cake, a rich cake with – not surprisingly – a hint of vanilla and honey.

At the World Spirits Award, there was gold for Island Company Rum.