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Jim Beam Distillery – Bourbon straight on

Knob Creek is named after a rivulet in Kentucky, the home of President Abraham Lincoln. His steadfast attitude seems to serve as an example for this straightforward bourbon. The square ‘chemist’s bottle’ suits these traditional values perfectly, as does the striking label which is reminiscent of the old tradition of wrapping bottles in newspaper. To this day, a mixture of experience and craftsmanship is the recipe for success for the bourbon from Knob Creek.

The bourbon was at the peak of its success in 1919, when the nationwide prohibition of the sale, manufacture and transport of alcohol began – lasting until 1933. Following this, a new start was impossible for many distilleries; others couldn’t finance the customary long maturing process of the bourbon. This situation motivated Booker Noe to revive the traditional bourbon style from the time before the prohibition: rich in aroma, with discreet sweetness due to year-long maturation in strongly ‘toasted’ wooden barrels from American white oak. In 1950, he joined the family business – his mother was the daughter of Jim Beam, which meant bourbon was already in his blood – and completed his training as Master Distiller. With the small series of premium bourbon he launched, the term ‘batch’ (small) was established and revolutionised the industry. His son, Fred Noe, continues with this clear strategy: “I learnt the business from scratch, listened to my father and learnt on the job. I know what it means to make perfect bourbon. Each bottle is a reflection of my family.” Since 1992, the Knob Creek brand has represented these values with the perfect combination of tradition and top quality.

A golden trio was successful at the World Spirits Award: Knob Creek Rye Whiskey Small Batch, Knob Creek Single Barrel Reserve Bourbon and Knob Creek Straight Bourbon.

Original Habeshawit Coffee: Ethiopian coffee culture in Upper Austria

The coffee roastery specialises in the processing of coffee beans from Ethiopia, the ‘cradle’ of coffee, where the traditional coffee ceremony is part of social and cultural life. Participation is considered a sign of friendship, respect and hospitality. The family enterprise with direct roots in the land of coffee culture brings this to Austria. Aside from fine coffees made of highland beans, the finest coffee liqueur is also produced at their own liqueur production facility.

Reichersberg is the commercial centre where coffee is roasted on site for customers. It is in a strategically convenient location, with good access to major transport routes in Austria and Germany. They also offer contract roasting, which enables companies and organisations to offer their ‘own’ coffee. Raw materials, equipment and know-how are provided in order to develop a unique taste profile.

9 BEAN Coffee Liquor is also unique. A specific kind of raw beans is selected and imported, and forms the basis, roasted using a special procedure. After a few days to settle, they are processed further according to an in-house recipe. Refined with high-quality, partly organic products, the harmonious composition of coffee, sugar and vanilla unfolds as a warm and full-bodied aroma. The liqueur is given ample time so that the various aromas can ‘come together’, supervised by inspections and sampling for quality assurance. The name does not stand for the nine beans in the logo, instead the 9 represents ‘accomplishment’. Each bottle is 100% manual work, from the roasting to the filling.

At the World Spirits Award, silver was awarded to Ethiopian Coffee Liquor.

TEG: Beer and whisky with more life and history


Technikum Extrakt Getränke (Technical Centre Extract Drinks) is the company’s full description. The force behind it is Lava Bräu, a small, excellent manufacturer of brewed and distilled drinks in the Styrian Vulkanland region. They are setting new benchmarks both in brewing and distilling. Carefully selected, organic ingredients and the close involvement in the production process create tasteful beers that are neither filtrated nor pasteurised.

Whisky mashes are also made in the brewery. Lava Bräu produced Austria’s first organic single malt and is breaking new ground in barrel maturation, for which white wine and red wine barrels from regional winegrowers are used, as well as cherrywood and mulberry wood barrels. Lava Bräu pays special attention to sustainability: the precious bottles are adorned with stoppers made by carpenters.

Bio-Brisky is a standalone product. Its manufacture is based firstly on processes from strong beer brewing, and secondly on traditional fruit brandy production, technologically optimised and adapted to suit the requirements of fine malt. It is whisky made according to the bourbon tradition and has been organic since 2012. After barrel maturation, over 60 per cent of the corn distillate is combined with volcanic well water and Single Malt Brisky. Since 2009, the fine whisky specialities have been distilled in a vacuum. This gentle handling of the mash ensures its unique fruitiness.

At the World Spirits Award, there was silver for Bio-Brisky, Bio-Whisky matured in rum barrels and Smokie Torfrauch Whisky.