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Georg Hemmeter – XUXU, Escorial, SILLA EL FUERTE

Georg Hemmeter – strawberry drinks with exceptional flavour guaranteed

The name Georg Hemmeter – a company of the Underberg Group – stands for innovative spirits, in particular the XUXU range. The fresh and fruity strawberry drink contains 66 percent fruit plus crystal-clear vodka, rounded off with a dash of lime. The harmony between the sweetness of the fruit and just 15% alcohol by volume is created using a special production method. XUXU Ten, the little luxury in a 250 ml aluminium bottle with only 10% alcohol by volume, is dressed to party – it is still relatively new to the market, yet is already at home in all the world’s top party venues.
XUXU can be served in so many different ways: chilled, neat, on crushed ice, as a dessert topping, with sparkling wine or with other mixers – XUXU tastes heavenly and offers fresh and fruity pleasure. Welcome to Berrydise!

Initially the absolute top star in Greece, XUXU is now also number 1 in Russia, and extremely popular in Turkey and Italy too.


XUXU Strawberry & Vodka Drink and XUXU Ten won Gold at the World Spirits Award 2014.

Berentzen Group: 260 years of cultured distilled spirits

Berentzen Group is an innovative beverage company that boasts a wide portfolio and develops, produces and markets varied and fashionable drinks concepts. The portfolio includes spirits, alcohol-free beverages and fresh juices. With over 260 years of experience, they are one of the oldest national manufacturers of spirits and have a market presence in over 60 countries to date, with brands such as Berentzen and Puschkin as well as reasonably priced private label products.

In April 2023, Norden Sea Salt Gin was launched on the German market under the Doornkaat brand. It is a speciality on the gin shelf, as selected North Sea botanicals create an extraordinary and intense taste experience: juniper provides the spice, sea buckthorn and rosehip the fruity tartness. Norden Sea Salt Gin is rounded off with a pinch of sea salt. This spirit spreads the genuine nature and authenticity of the North Sea coast throughout Germany. It is versatile and can be enjoyed neat, on ice or mixed as a long drink or cocktail.

Tres Países Premium Rum combines distillates from Guatemala, Panama and the Dominican Republic. After being stored for up to eight years in American white oak bourbon casks, they come to Europe for refinement by the master blender. The characteristics of the countries provide the taste profile: vanilla and butterscotch, elegant fruit, banana and chocolate. It is also available in a port cask finish, which is refined in aged casks for another six months.

At the World Spirits Award 2026, there was Gold for Tres Países Premium Rum and Silver for Doornkaat Norden Sea Salt Gin.

KWV Brandy continued its great legacy in 2023

The roots of locally produced brandy on South African shores can be traced back to 1672. KWV Brandy has developed into a well-known name that has symbolised stability, quality and values for generations. With meticulous double distillation in copper stills and maturation in pristine French oak barrels, they always strive for perfection. The fascinating selection of brandies is a sensory journey of discovery that begins with the three-year-old KWV and continues with the nuances of KWV 5, 10, 12, 15, and crowned by the exquisite KWV 20.

Brandy, liquid history in a glass, tells of tradition, craftsmanship and enjoyable times. KWV Brandy stands for a century of consistent commitment by pioneering thinkers, visionary producers and entrepreneurial leaders, as well as for its remarkable versatility as a leading, multi-award-winning company. Since the first international award in 1981, its position in the brandy arena has been reconfirmed time and again. In 2022, KWV Brandy was honoured as the best brandy producer in the world at the prestigious International Spirits Challenge (ISC) under the leadership of renowned Master Distiller Pieter de Bod. KWV is synonymous with brandy in South Africa. With unwavering support from the wider KWV family, they eagerly look forward to another century of excellence.

The Master Class Distillery 2024 received gold for KWV 20, KWV 15, KWV 10, KWV 5, KWV 3, Imagin Classic, Imagin Citrus and Wild Africa Cream, silver for KWV 12 and KWV VS, and bronze for Cruxland Black Winter Truffle and Cruxland Kalahari Truffle.

Hammer & Son - A new generation of gin

Geranium Gin had been the subject of much fine-tuning before it was presented to the public for the first time at the Bar Convent Berlin in September 2009 - and was well-received by leading bar specialists. The man behind the product is Danish citizen Henrik Hammer, an accomplished expert and judge who developed the new gin together with his late father, a chemist.

Their vision was to develop a special gin: specially suited to mixing cocktails, compatible with tonic and vermouth and adaptable to various fruit components. The unique character of the gin is based on the combination of fresh and dried plant components including juniper and a special species of geranium.

"I've worked intensively with gin for many years and sampled hundreds of products, but the taste spectrum is always fairly similar. So I saw it as a challenge to push the boundaries. The smell of geranium leaves always reminds me of gin and tonic, and the plant has been used for its healing properties over centuries as well as to clear the air and fragrance foods. To extract the oils contained in the plant as a basis for gin, we developed a special distillation process."

To ensure the authenticity of the label "London Dry Gin" as a Danish producer, a British expert was consulted to finalise the recipe. The result of the intensive efforts: a successful product which secured itself gold at the World-Spirits Award with high marks.