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Diageo India: Single malt with the spirit of the desert

Diageo India, as a subsidiary of the world market leader Diageo, is the leading alcoholic drinks company in the country with a wide portfolio of over 50 spirits brands – old and new, big and small, global and local, in almost every price segment in every category. Each spirit has its own story to tell – of tradition, craftsmanship, innovative production and inspiring design. One of these is Godawan whisky.

It was born in Rajasthan, an area with a flourishing heritage of proud artisans who uphold old traditions and foster a rich culture of art, design, music and architecture. This heritage is also a cornerstone in the production of the single malt – from the grain to the glass – in an exceptional environment. It makes use of the heat in the extreme climate and of local ingredients, to create malts with a great depth of taste. The basis is locally sourced, six-row barley, a crop with a higher protein content, slowly distilled after malting and matured at high temperatures. It is then finalised in special barrels with Indian plant substances, ensuring an authentic taste. The bottle sports a giant bustard, a bird that symbolises the exceptional culture of the region. Once present throughout India, the shrinking habitats are driving the majestic bird to extinction. The last of the remaining 150 birds have found refuge in the rough desert of Rajasthan.

At the World Spirits Award, silver was awarded to Godawan Single Malt Rich and Rounded Artisan Whisky, Godawan Single Malt Fruit and Spice Artisan Whisky.

Mosgaard Whisky: Danish whisky in Scottish tradition

Near the southeast coast of the island of Fünen, Gitte and Jes Mosgaard have converted an old farm into a craft distillery. It is their mission to combine taste, design and high-quality organic products from Denmark with a new interpretation of Scottish tradition. And so, an old variety of barley is grown in a national park on the west coast and malted on the farm to ensure the right fruitiness and sweet, malty flavour. The distillation plant was handmade in Portugal according to their own designs. “Thousands of hammer blows have formed raw copper plates to achieve the products’ specific flavour profile – as clean as nature.”

For the fermentation process, the usual double fermentation period is observed to avoid unstable yeast and undesirable aromas. The climate is very important during the maturation period, whereby the nearby coast and clean air have an influence. The wooden barrels are manufactured according to the desired flavour profile. The oak comes from sherry barrels or from large port wine and bourbon barrels. The whiskies are available in two varieties: as a fruity single malt with a clean malt flavour and as a peated version, whereby the barley malt is dried over peat smoke.

In 2018, Mosgaard was named the best Danish distillery and, in 2019, the best Danish whisky distillery. The outlook for exports is good, as organic Danish foodstuffs are highly attractive on international markets.

At the World Spirits Award, there was gold for Single Malt Whisky Peated Bourbon Cask, and silver for Single Malt Whisky Oloroso Cask and Single Malt Whisky Pedro Ximenez Cask.

Prevelon: Premium vodka by order of the Kremlin

Kremlin Premium Vodka was created as the official drink for all diplomatic receptions and banquets at the Kremlin and was intended as the hallmark of high-ranking events. The decision in favour of the most traditional Russian drink was unanimous. It was only produced on special order and in limited amounts. The first large batch of this ‘protocol’ vodka was ordered in February 1945 for the Yalta Conference. Kremlin Award Grand Premium came on the market in 2011 and is exported to 38 countries, and in many of them it holds the top position in the ultra-premium vodka category. Since 2016, the product range has included Kremlin Award Classic, which enjoys great popularity amongst all partners.

Two products have been added to the product range. Kremlin Award Organic is based on alcohol that is produced from the highest quality organic wheat, and on natural drinking water. The vodka passes through a multi-stage purification through pure birchwood charcoal. The alcohol for Kremlin Award Vintage is made from organic grains from the same harvest. The wheat grains are stored in a grain silo until they reach their physiological maturity in order to get a high-quality base product. The ‘luxury alcohol’ is then mixed with natural drinking water and, after purification, is granted a resting period. Production is limited to the year stated on the label.

At the World Spirits Award, there was gold for Kremlin Award Organic and Kremlin Award Vintage.