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Kornbrennerei H. Heydt – An awareness of tradition and trends

The medium-sized family business was founded in 1860 in Haselünne, which is in Emsland in Northern Germany, an area which lives from agriculture, grazing and forestry. The home distillery developed into an important business over the generations. Grain has always been the base, and over the years the product range has been continually improved and expanded. Wheat distillate was reinterpreted to make this forgotten kind more accessible again to consumers. The grain distillate, which is distilled in their own distillery, matures over several years in carefully selected wooden barrels. Hubert Heydt is a member of the fourth generation of the family to run the business and he has always looked ahead, just like the company’s founder: “We still have lots to do! Our barrel storage cellar has many a treasure ready for our customers.”

The portfolio includes traditional brands from the clear spirits category, herb liqueurs, light fruit spirits and vodka-based contemporary brands. The product philosophy is focused on the further development of existing products by taking over traditional brands that are well-known. The ‘Steinhäger’ is one such product. Heydt has, however, also established new trends with its own brands; the ‘light power products’ are a success story in themselves. Limited editions are marketed under the ‘Heydt Manufaktur’ label.

At the World Spirits Award, there was a haul of six gold awards and one silver.

RTF Distillers: The bar sector treads new paths

Stephan Hinz, a qualified restaurateur, is considered a visionary of modern gastronomy. He earned himself important awards in the bar sector early on, published several reference books, and his bar Little Link in Cologne was lauded as the ‘most innovative bar’ already in its first year of existence. This name also reflects what drives it: doing things differently, treading new paths, overcoming boundaries. He has passed on his knowledge as a speaker at trade fairs and events in over 20 countries. With his companies Hinzself and Cocktailkunst, he supports gastronomy and industry with his expertise and develops pioneering solutions for the industry. This has resulted, for example, in a revolutionary ice cube machine, glass collection and a range of environmentally friendly drinking straws. Even during the COVID-19 crisis, he has shown with great creativity how to make the best of the situation. Along with partners from the drinks industry, he launched the Barback initiative – designed to support the bar sector in the long term through digital solutions.

After over ten years of experience, he developed his own first spirits brand under the name ‘Root to Fruit’, the products Camela (‘journey along the legendary Silk Road’), Ricordino (‘homage to the Mediterranean way of life’) and Kalyx (‘elixir for life artists’). The innovative product range brings together carefully selected natural ingredients with the highest quality standards. A wide range of plants is also used, from fruit and vegetables to herbs and spices. All according to the motto: from the root to the fruit!

At the World Spirits Award, there was silver for Ricordino, and bronze for Camela and Kalyx.

Roust Hungary: Affordable luxury on the spirits market

Roust was founded in 1992 by the Russian businessman Roustam Tariko and quickly developed into a leading business group in the sale of premium spirits brands. One of the world’s leading vodka producers, the company is present in more than 80 countries. Roust owns production plants and distribution centres in Hungary, Russia and Italy. The comprehensive portfolio includes the flagship vodka brands of Russian Standard, Green Mark, Parliament and Zhuravli.

Thanks to its extensive knowledge in sales and marketing and its commitment to responsible alcohol consumption, Roust Hungary has become the leading supplier on the domestic spirits market. The largest premium spirits company in Hungary also sells the Royal, Zubrówka, Russian Standard, Gancia, Grants, Jägermeister and Metaxa brands.

For years, Royal Vodka has maintained its position as the most popular and well-known vodka brand in Hungary, and also remains market leader in terms of volume and turnover. Royal Vodka is produced using natural ingredients, from the grain to the well water, which contributes to its mild taste.

At the World Spirits Award, there was gold for Royal Original Vodka, and bronze for Royal Raspberry Liqueur.