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Jim Beam Distillery – Bourbon straight on

Knob Creek is named after a rivulet in Kentucky, the home of President Abraham Lincoln. His steadfast attitude seems to serve as an example for this straightforward bourbon. The square ‘chemist’s bottle’ suits these traditional values perfectly, as does the striking label which is reminiscent of the old tradition of wrapping bottles in newspaper. To this day, a mixture of experience and craftsmanship is the recipe for success for the bourbon from Knob Creek.

The bourbon was at the peak of its success in 1919, when the nationwide prohibition of the sale, manufacture and transport of alcohol began – lasting until 1933. Following this, a new start was impossible for many distilleries; others couldn’t finance the customary long maturing process of the bourbon. This situation motivated Booker Noe to revive the traditional bourbon style from the time before the prohibition: rich in aroma, with discreet sweetness due to year-long maturation in strongly ‘toasted’ wooden barrels from American white oak. In 1950, he joined the family business – his mother was the daughter of Jim Beam, which meant bourbon was already in his blood – and completed his training as Master Distiller. With the small series of premium bourbon he launched, the term ‘batch’ (small) was established and revolutionised the industry. His son, Fred Noe, continues with this clear strategy: “I learnt the business from scratch, listened to my father and learnt on the job. I know what it means to make perfect bourbon. Each bottle is a reflection of my family.” Since 1992, the Knob Creek brand has represented these values with the perfect combination of tradition and top quality.

A golden trio was successful at the World Spirits Award: Knob Creek Rye Whiskey Small Batch, Knob Creek Single Barrel Reserve Bourbon and Knob Creek Straight Bourbon.

Schwarze & Schlichte – Brand personalities from Westphalia

The family business Schwarze & Schlichte from Westphalia has been representing the highest quality spirits for the last 345 years with a distinct range of national specialities, regional traditional brands and successful international innovations. This top quality is based on a distilling tradition acquired over centuries which has been passed down over twelve generations. Even today, distilling and maceration still take place at the company’s own distillery where plenty of time and skill are invested. The selection and processing of the best raw materials and continuous control of the production process ensure a consistently high quality. One factor for success is the ongoing brand management in accordance with the specific requirements of the various brand personalities.

Three Sixty Vodka is one of the purest and mildest vodkas in the world. A fourfold distillation process ensures tangible softness and exceptional clarity while the purity of the vodka is all down to the time-consuming “Diamond Filtration” process: the finest filters are used, set with crystals like diamond dust, to remove even the smallest of suspended particles from the distillate. Even the packaging is unique: the facet-cut bottle of pure white shiny glass sets off this premium vodka to perfection. A black velvet label completes the sophisticated design.

The Grappa Bianca from Scavi & Ray is characterised by its full-bodied balanced flavour with powerful and intense aromas of marc. This crystal-clear brandy is soft and deliciously balanced thanks to the exquisite skill of the master distillery. The intense and fruity aroma is reminiscent of the sun-soaked vineyards in Italy.

Both products received a silver medal at the World-Spirits.

Levante Spirits: Tuscan gin from the amphora

The idea for the company Levante Spirits was born in Florence, inspired by the wind of the Levant, which in the past led many explorers into exotic worlds and promoted the trade of goods. This is evoked by the Old Sailor Coffee Liqueur, a drink based on rum, which recalls Adriatic seafarers at the end of the 18th century. Today it is all about innovative impulses for spirits according to traditional recipes – based on the conviction that what is truly novel can only be made using regional resources.

The navy-blue London Dry Gin is made exclusively from organic raw ingredients of Tuscan origin. The wheat for the basic alcohol comes from Mugello to the north of Florence, while the juniper – ginepraio which literally means ‘juniper thicket’ – comes from three different regions, along with coriander, angelica root, orange and lemon peel, strawflower and briar rose. The distillation in a specially constructed still is followed by a six-month refinement in environmentally friendly containers: handmade amphora from cocciopesto, a raw material made of recycled materials. It was already known in ancient Rome as a building material for baths and aqueducts. The mix of ground bricks, clay, sand, spring water, cement and natural reinforcement fibres displays a remarkable porousness after weeks of natural hardening – perfect for the refinement of texture and taste.

At the World Spirits Award, double gold was awarded to Ginepraio Amphora Navy Strength (Spirit of the Year 2022), as well as gold to Ginepraio Organic Tuscan Dry Gin.