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Appenzeller Alpenbitter AG: An aromatic experience from the Appenzellerland region

In 1902, Emil Ebneter and Beat Kölbener laid the foundation stone for Appenzeller Alpenbitter AG. They developed a natural product of excellent quality and with an incomparable aroma, even recommended as a medicinal product by doctors: Appenzeller Alpenbitter with 42 selected herbs. Only two people from the founding and owning family have access to the recipes and compose the blends for further processing in the herb chamber. The original recipe of the most popular bitter in Switzerland is a well-guarded secret. Appenzeller Alpenbitter AG is an exclusively family-run business even today, founded in 1908 as the cooperative Emil Ebneter & Co. In 2006, it was renamed as Appenzeller Alpenbitter AG as a subsidiary of the Emil Ebneter & Co. AG holding.

Thanks to its consistent quality, as well as accomplished marketing and wide distribution, Appenzeller Alpenbitter has become one of the strongest selling spirits on the Swiss market. The traditional product regularly receives awards – from the Exposition Internationale 1907 in Paris through today. The company values innovation and in recent years has added to the product range with various specialities with a prime focus on quality, care and the use of natural raw ingredients. In addition, Appenzeller Alpenbitter AG manufactures licensed products for international suppliers and is the general representative in Switzerland for other spirits.

At the World Spirits Award, this World Class Distillery 2026 also received the title of Distillery of the Year Gold with an Award and Gold for Abbacella Apéritif Orange, Kuuhl Minz, Amarno - Amaro Alpino, GIN 27 Appenzell Dry Gin, Appenzeller Alpenbitter and GIN 27 WOODFIRE Appenzell Glow Gin, and Silver for GIN 27 SOUL OF WOOD Appenzell Old Tom Gin and Tschinscha Ginger Liqueur.

STIN Styrian dry Gin: Homage to Styria

Johannes Firmenich, a true southern Styrian, and Reinhard Jagerhofer, a nature lover from Hartberg, discovered their love of gin during their years at the University of Natural Resources and Life Sciences in Vienna. Shortly before they graduated, they had the idea of STIN as a friendship project – a gin according to their taste, with ingredients from their homeland. The two most important ones grow conveniently right on their doorstep: Johannes contributed the south Styrian apples, Reinhard the east Styrian elderberries. Both of them also have a good feeling for what makes a good gin: traditional craftsmanship, careful distilling and of course what goes into it.

28 botanicals provide the diverse aromas and complexity of the Classic Proof. Besides juniper, it is above all the citrus fruits – lemon and orange – as well as south Styrian apples and east Styrian elderberry that make this gin so multifaceted. Other fine spices such as coriander, caraway, cardamom, pepper and ginger form its spicy body. In the limited Distiller’s Cut, pears from south Styrian gardens replace the apples, while the rest remains the same. The Overproof – with the ingredients of the Classic Proof – is reduced to 57 volume percent with Styrian spring water after distillation. The dash of colour in the product range is Sloeberry, macerated and distilled according to the basic recipe, then set again with sloeberries and sugar and macerated again over several weeks.

At the World Spirits Award, there was gold for The STIN – Distiller’s Cut, and silver for The STIN – Classic Proof, The STIN – Overproof and The STIN – Sloeberry.

Kweichow Moutai: China’s ‘national schnapps’ on the rise

Baijiu is the most popular alcoholic drink in China and Moutai the most famous brand, with a similar status to vodka in Russia or tequila in Mexico. Its origins go back over 2,000 years to the time of Emperor Wu of Han. These days, the national drink is frequently served at official state banquets and is used as the official state gift. Its protected source is the village of Maotai in the Guizhou province on the banks of the Chishui, the Red River. These days, more than 30,000 tons of the 53 percent alcohol Moutai are produced. In cooperation with Camus, a limited edition was launched as an homage to the greatest poets: after Li Bai in 2013, Du Fu followed in 2018. The elegant bottle showing a painting of a poem is made from the finest porcelain.

Traditional methods are used for the distillation of regional raw materials: organic sorghum and wheat and the best water. Fermentation takes place at high temperatures. During the production process, which takes a year, fresh grain is added twice to the boilers, then several boiling and fermentation processes take place. Every batch of the distillate is separated according to age, production cycle and aroma. It then matures slowly in terracotta containers and, during the storage period of at least five years, develops a fine soya aroma. Master blenders make sure that the characteristic, full flavour is preserved. The secret lies in the humid climate, the water from the Chishui, as well as in the distillation technique and maturing period.

At the World Spirits Award, there was double gold for Kweichou Moutai Du Fu Edition.

Clint Wilfred & Sons – Good taste for rapidly expanding markets

Clint Wilfred & Sons Ltd brings a carefully selected portfolio of drinks to the Gulf region and Southeast Asia. The young company targets fast-moving products in the HORECA – Hotel/Restaurant/Café and Hotel/Restaurant/Catering market segment. It is run by Clint Wilfred, whose family has been in the spirit production and distribution business for over four decades.

One main focus of business activities lies in the United Arab Emirates. To offer new products on this rapidly growing market is a great challenge, as the demand for premium and niche products is constantly increasing and customers’ wishes are very diverse. The range, therefore, also includes non-alcoholic and carbonated soft drinks, still and sparkling water, ready-to-drink teas, energy sport drinks and other New Age drinks. There is also a strong focus on a wide selection of packaging sizes and formats.

One special product in the spirits product category is Count Cristo Blended Scotch Whisky, a premium blend with a high malt content from the Scottish Speyside region and with some lowland malt for added depth and character.

At the World Spirits Award, there was gold for Count Cristo Blended Scotch Whisky.