World-Spirits Online Guide Abo – order now

Turku Distillery: Enthusiasts on the way to an ideal vodka

Two engineers, Tapio Järvenpää and Jari Varjo, came up with the idea of their own vodka as they were sailing through the Turku archipelago. They felt that there were not enough handcrafted vodkas and that the market was going in the wrong direction with more and more filtering methods. They wanted a vodka where they could easily say what it consisted of and how it was made. “Charcoal belongs to the barbecue, sand to the beach, silver to the table, platinum to the catalytic converter and diamonds to jewellery. None of these are required for making vodka, unless mistakes are made in the selection of raw materials or in the production process.” With the engineers’ love of precision, the bar was raised high. Along with acquaintances from various professions – Pasi Kuronen, a foodstuffs and marketing professional, Sami Halinen, an IT and process technician, and Petteri Rosenberg, a gastronomy expert and retailer – they founded the company in 2020.

Kaiho Single Estate Organic Vodka is a handcrafted, unsweetened, unfiltered organic vodka from the southwest of Finland. The entire production takes place within their own facilities. From the outset, their own vodka with a 96% basis was produced: SSWB (Spirit of Southwest Breeze) made of local organic winter wheat, ground on-site, mashed and fermented, and then distilled in a high-quality 20-step column still. It is diluted to 40.2 percentage by volume with crystal clear water from a natural spring 50 kilometres away. Production is climate-neutral; with emission-free electricity, heating through an organic power plant and the processing of by-products to organic energy.

At the World Spirits Award, silver was awarded to Kaiho Single Estate Organic Vodka.

Mürli GmbH: Regional liqueurs from Mecklenburg

Angelika Wagner-Schnurrbusch and Jörg Schnurrbusch fell in love with the Müritz region in their earliest years. Childhood boat holidays in the lake district eventually led to their new home, where they chose to retire. But this was not enough for the two ‘vibrant, enthusiastic and enthusing elective Müritz locals’. They composed a herb liqueur as a showpiece for the whole region.

Every exciting day in the lake district tends to end with a good dinner, rounded off with a herb liqueur. Standard herb schnapps did not always meet expectations, thus the idea of a high-quality regional product was born. Over two years, recipes were tried out and tested with the help of a distilling master. The aim was a herb liqueur that represents the region, its particularities and diversity. The result is Mürli, where a variety of botanicals – from angelica and gentian, mugwort and vermouth, cinnamon and cloves, along with bitter orange – allow their soothing effect to unfold. The label – black and lime green with a stylised herb fairy – adorns the striking triangular bottles. Marketed from the lake district to the Baltic region, Mürli is appreciated by customers in gastronomy and retailing, as well as their guests and customers. As an alternative to the typical sea buckthorn products, an egg liqueur was also created as a tribute to the region.

At the World Spirits Award, gold was awarded to Mürli Premium Herb Liqueur, and silver to Mürli Premium Egg Liqueur.

Edward Snell – Whisky from South Africa

Edward Snell founded a trading company in Durban in 1848, from which the oldest spirit company in South Africa developed over 160 years. Following an eventful history, the company is now once again in the hands of the family. Besides their own brands they also sell numerous local and international drink brands, mostly in various markets in Africa and the Middle East.

The wide range of products includes whisky, brandy, vodka, rum, gin, tequila and cognac. One outstanding label is Firstwatch Whisky with its new look, a striking, square bottle design. Consumer demand for a whisky with an American taste profile has been perfected over time and is presented today as a balanced blend of the finest imported rye and grain. Whether pure, on the rocks or mixed – its diversity makes it popular with many different target groups and successful in one of the largest spirit segments in South Africa.

At the World Spirits Award, there was gold for Firstwatch Whisky.