World-Spirits Online Guide Abo – order now

Kreuzritter - Elixirum Digestivum, created by masters

The beneficial effects of herbs have been known for thousands of years - from Chinese and Indian herbal medicine which focused on the digestive system to Arabic medicine and the medicines of the Middle Ages. A modern interpretation of this long-established knowledge, based on medical expertise and nutritional physiology, is offered by a physician, a nutritionist and a spirits expert from the town of Mühlen in Lower Saxony, famous for its horse-riding.

These experts set themselves the task of creating high-quality herb liqueurs and aquavits for demanding consumers using top-quality raw materials from specialist producers and based on elaborate and unusual recipes. The specialists from Lower Saxony base their concoctions of herbs, spices, aromas and essence compositions on natural ingredients.

The key to the "Kreuzritter" digestion elixir is eleven secret herbs, the effects of which were noted centuries ago in the herbal medicines of the Far East. It also contains 47 additional extracts ranging from aloe to white turmeric, renowned for their positive effects in terms of both stimulating digestion and soothing the stomach. The "Dreiling" is a typical aquavit with hints of caraway, anis, geum and the aroma of dill. It also contains a complex mix of herbs including coriander, ginger, lemongrass, fennel, orris root, camomile and mace. Its mild flavour is the result of using high-quality brandies made from wheat, rye and spelt which are stored in oak casks for over eight years. The "Herzdame" (queen of hearts) completes this trio of specialities - a fresh and fruity liqueur.

The Kreuzritter and Dreiling performed well at the World-Spirits Award, securing a silver for Lower Saxony.

Southern Champion Distillery – Visionary, creative, unusual

The founding of the company in 2010 was unconventional: it was the result of a Master’s final project – and today BuzzBallz is one of the leading ready-to-drink beverages in the USA. Once an alcoholic drink industry outsider, they now use the same, unconventional concept to put a new line of spirits on the market. Southern Champion wants to lead in the sectors of bottling, production and marketing of spirits.

The enthusiastic family team focuses on creating a sense of family and promoting their vision at the company’s offices. This is evident in creative details, such as the colourful walls or slanting windows. The offices are air-conditioned, and every day a full-time chef prepares lunch for everyone, there are massage days – and success is celebrated together. In short: the company has personality, and this can be seen in the brands, the buildings, and also in the employees.

In brand policy, high quality is paramount, and special attention is paid to the unusual style of the bottles and labels – and the products have a reasonable, fair price. The brands, which are tasteful in every respect, have a story to tell: of lifechanging people and places, and invite you to take a journey to them, to share the vision.

At the World Spirits Award, there was gold for XIII Kings Vodka, Pelican Harbor Light Rum, Pelican Harbor Dark Rum, Crooked Fox Blended Bourbon Whiskey, and silver for Andrew John's Gin.

LA SU Gin: Exotic holiday feeling in a glass

Alexander Kayser and Christopher Schuh are true gin lovers and founders of the brand LA SU Gin – a registered brand of Expo Outline Messebau und Event GmbH in Altenstadt, with Alexander Kayser as the managing partner.

After exploring many trains of thought, it was clear to both of them that it had to be exotic. LA SU Gin is a premium handcrafted gin with a hint of fruity mango. Distilled in small batches, traditionally and without additives, it is made in one of the oldest distilleries in Europe. The mango gives it a special freshness and balances the tart notes of the spices perfectly. Next to the mango, LA SU evokes a sense of travel. Enjoy a holiday feeling and discover new taste sensations. The elaborate bottle design reflects a love of detail and certainly leaves an impression.

At the World Spirits Award, bronze was achieved by LA SU *MGO* Natural Mango.

Georg Hemmeter – XUXU, Escorial, SILLA EL FUERTE

Georg Hemmeter – strawberry drinks with exceptional flavour guaranteed

The name Georg Hemmeter – a company of the Underberg Group – stands for innovative spirits, in particular the XUXU range. The fresh and fruity strawberry drink contains 66 percent fruit plus crystal-clear vodka, rounded off with a dash of lime. The harmony between the sweetness of the fruit and just 15% alcohol by volume is created using a special production method. XUXU Ten, the little luxury in a 250 ml aluminium bottle with only 10% alcohol by volume, is dressed to party – it is still relatively new to the market, yet is already at home in all the world’s top party venues.
XUXU can be served in so many different ways: chilled, neat, on crushed ice, as a dessert topping, with sparkling wine or with other mixers – XUXU tastes heavenly and offers fresh and fruity pleasure. Welcome to Berrydise!

Initially the absolute top star in Greece, XUXU is now also number 1 in Russia, and extremely popular in Turkey and Italy too.


XUXU Strawberry & Vodka Drink and XUXU Ten won Gold at the World Spirits Award 2014.