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Brennerei Penth: Ideas for schnapps from Saarland

The distillery is located in the heart of Saarland, in the small village of Landsweiler in Lebach, where the Penth family have dedicated themselves to the craft of distillation since 1959. In the family tradition, master distiller and juice maker, Franz Penth, runs the business that he took over from his father in 1981. He gained his master craftsman’s certificate in Berlin, but never had special training: “I was only eight years old and I was already watching my father distilling and helping out!”

The fruit harvest means high season at the Penth Distillery: every day, mirabelle plums, damsons, apples, quinces and other fruit are delivered. Year in, year out, the still is filled up to 1,000 times, whereby about 100 tonnes of fruit yield 15,000 litres of schnapps. In his many years of experience, Franz Penth has also filled the still 1,700 times and, when the harvest was bad, only 100 times. As a speciality of the house, the products are filled into gift bottles and exquisite, decorative bottles – also bespoke ones – which are sourced from glassblowing workshop all over Germany. And so, individual customer requests for custom-made bottles for companies and clubs can be met. Aside from the classic product range of brandies, spirits and liqueurs, over recent years new products such as Agnes’ Green Dry Gin and Pastis Bernard have been developed.

The Master Class Distillery 2019 received gold for Rosehip Brandy, Pear Brandy, and silver for Agnes’ Green Dry Gin, Pastis Bernard, cask-aged Apple Brandy, Organic Riesling Grape Brandy and Mirabelle Plum Brandy.

Absintissimo – An unusual distiller career

René Wanner used to be a police detective in Geneva, these days he is one of the most well-known absinthe distillers in Val-de-Travers, the traditional region of production in the Swiss canton of Neuenburg. Just like all the people who live there, he can tell many stories about the colourful history of the “green fairy”. Once taken as a medicine, it was later marginalised and then, in 1908, prohibited. Only since 2005 has absinthe again been produced legally. René Wanner revives ancient recipes, distils slowly according to olden specifications and only in small amounts. The result is very aromatic, yet mild and agreeable. A lot of effort is necessary: for 3,000 bottles you need about a ton of wormwood (Artemisia absinthium), in addition to large amounts of green aniseed and star aniseed, mint and balm, coriander and fennel, hyssop and liquorice.

Aside from his talent as a distiller, René Wanner also has a talent for promoting and selling his products. He greets his visitors to the sounds of an alpenhorn, he also learnt yodelling after retirement, and he guides the degustations multilingually: in German, French, Italian and Swiss-German. This is accompanied by anecdotes from moonshiner times – and also, on request, by dishes refined with absinthe from his small kitchen. As a member of a gastronomic brotherhood, he naturally keeps the recipes very secret. The icing on the absinthe cake are the originally designed bottles.

At the World Spirits Award, the absinthe range impressed the judges: gaining gold for La 68…harde, Bleue à Fernand, Bloody Fairy, Cinquante & Une, La Cavassonne, La Fée de la Rade and La Fée Verte, as well as silver for Bleue Bacchus and De Bleu de Bleu.

Prevelon: Premium vodka by order of the Kremlin

Kremlin Premium Vodka was created as the official drink for all diplomatic receptions and banquets at the Kremlin and was intended as the hallmark of high-ranking events. The decision in favour of the most traditional Russian drink was unanimous. It was only produced on special order and in limited amounts. The first large batch of this ‘protocol’ vodka was ordered in February 1945 for the Yalta Conference. Kremlin Award Grand Premium came on the market in 2011 and is exported to 38 countries, and in many of them it holds the top position in the ultra-premium vodka category. Since 2016, the product range has included Kremlin Award Classic, which enjoys great popularity amongst all partners.

Two products have been added to the product range. Kremlin Award Organic is based on alcohol that is produced from the highest quality organic wheat, and on natural drinking water. The vodka passes through a multi-stage purification through pure birchwood charcoal. The alcohol for Kremlin Award Vintage is made from organic grains from the same harvest. The wheat grains are stored in a grain silo until they reach their physiological maturity in order to get a high-quality base product. The ‘luxury alcohol’ is then mixed with natural drinking water and, after purification, is granted a resting period. Production is limited to the year stated on the label.

At the World Spirits Award, there was gold for Kremlin Award Organic and Kremlin Award Vintage.

MBG International Premium Brands – Brands with added value

“We Love Liquids.” This slogan has accompanied MBG on its worldwide path of success since it was founded in 1993 under the name P.O.S. Marketing + Vertrieb GmbH: Strong brands have been established around the world in nearly 60 countries, with innovative own brands, renowned retail brands, great ideas and a lot of energy. With over 250 employees, the MBG Group currently generates over € 200 million and, every year, more than a million hectolitres are produced. The portfolio in Germany includes 12 own brands and 6 retail brands (from non-alcoholic drinks to low proof drinks to wines & spirits) for 90,000 customers.

“Our recipe for successful brands is the mixture of passion, conviction and knowledge of the market. If all goes well, names and products become new worlds which consumers love. Success is not always predictable, which means that courage is needed above all. The right moment has to be found and hard work put in, just like with a hit single: some are one hit wonders while others become classics.” Little can be added to this definition from Managing Director Andreas W. Herb. From the MBG Group headquarters in Paderborn, a great deal of expertise makes successful brands, tailored to the respective target group and the market segment. Many brands that are well known on shop shelves and in the gastronomy sector have played a role in the history of the company.

Participation in the World Spirits Award yielded gold for Dos Mas Nasty Nuts Shot.