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Roust Hungary: Affordable luxury on the spirits market

Roust was founded in 1992 by the Russian businessman Roustam Tariko and quickly developed into a leading business group in the sale of premium spirits brands. One of the world’s leading vodka producers, the company is present in more than 80 countries. Roust owns production plants and distribution centres in Hungary, Russia and Italy. The comprehensive portfolio includes the flagship vodka brands of Russian Standard, Green Mark, Parliament and Zhuravli.

Thanks to its extensive knowledge in sales and marketing and its commitment to responsible alcohol consumption, Roust Hungary has become the leading supplier on the domestic spirits market. The largest premium spirits company in Hungary also sells the Royal, Zubrówka, Russian Standard, Gancia, Grants, Jägermeister and Metaxa brands.

For years, Royal Vodka has maintained its position as the most popular and well-known vodka brand in Hungary, and also remains market leader in terms of volume and turnover. Royal Vodka is produced using natural ingredients, from the grain to the well water, which contributes to its mild taste.

At the World Spirits Award, there was gold for Royal Original Vodka, and bronze for Royal Raspberry Liqueur.

Inner Circle Rum – Sailing towards success

How does a world-class sportsman turn himself into a rum producer? And even make it a tremendous success story! Stuart Gilbert, a multiple world champion sailor who participated in the 1984 Olympic Games, shows how it can be done, with the successful re-launch of Australia’s best rum which quickly acquired worldwide recognition and was awarded prizes at wine and spirit competitions in London, Frankfurt and Chicago. In 2007, Inner Circle was taken over by Lion Nathan Australia (since 2011, it has been operated by Lion alone following a company reorganisation) and incorporated into their New Zealand range. Their competence and capacity to distribute at an international level guarantee a further positive development, as is shown by the sales figures and results of tastings.

Originally produced for the Colonial Sugar Refinery’s “inner circle of management and favoured clients” in the mid-19th century, this popular rum was available until 1986. When the company was sold, the brand Inner Circle – an Australian icon – was discontinued. Stuart Gilbert, a great fan of this particular rum, found himself missing it keenly. He tasted all the rums of this world, but none compared to the favoured flavour. He then decided to put his money where his mouth wanted to be and contacted Malcolm Campbell, the last master blender of Inner Circle, who still owned the original recipe and yeast. After buying the brand rights, Gilbert bought Beenleigh Distillery, the oldest registered distillery in Australia, in 2004 and as such acquired an industrial monument.

The Australian rum trio was again successful at the World Spirits Award with a double gold, Best in Category and Spirit of the Year for the Rum Grey, gold for the Rum Green and silver for the Rum Red.

Royal Hawaii Spirits Distillery: Authentic recipes for customised drinks

In 2015 the RHS LLC Distillery was founded and in 2018 they started with developing and producing small quantities of spirits and distilled specialities, as well as beginning sales in Hawaii. The brand was launched with nine of their most popular products: Hula Girl Lilikoi (Passionfruit) Vodka, Kona Mule Coffee Liqueur, Pineapple Spirit & Brandy, Hawaii Mule, Ginger Honey Cordial, Maui Pink Gin, Whisky Formula No. 808, Sandwich Islands Rum and Sakura Hawaiian Style Shochu.

The wholesaler for distilling and sales is in Honolulu. Small quantities are produced, based on 100% locally produced alcohol. Some spirits are available for bars and trademarks or in cooperation with other artisanal distilleries, to manufacture alcoholic drinks outside of the Hawaiian Islands. Exclusive or customer-specific recipes for bars, clubs, restaurants, spirits shops and others are also possible. The mission of RHS is to offer consumers affordable, locally produced spirits, using high-quality ingredients and supporting local farmers and enterprises. The vision of RHS is exceptional performance in the production of spirits in the federal state of Hawaii, by combining old and new European, Asian and American recipes with authentic fruits and herbs, in order to satisfy customers on the mainland and internationally with excellent spirits.

At the World Spirits Award, the Dragon Fruit Spirit Liquor and Aloha Spirit Liqueur achieved gold, while both Rum and Spirit Distilled from Pineapple as well as Rum and Spirit Distilled from Ginger achieved silver.