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Hartingowe Brennerei: Gin, with a difference

When Nico and Marco Martinato opened the doors to their gin distillery in 2020, they had no intention of bringing ‘just another gin’ onto the market. The idea was to create a memorable gin with a distinctly alternative character that would awaken and stimulate all the senses.

The secret of a good gin lies in the selection of the best ingredients, which account for at least 80 percent of the finished quality. In addition to the recipe, aroma-preserving distillation and maturation play an important role, but an outstanding end product is based on the uncompromising selection of the highest quality botanicals. Besides juniper from Piedmont, these include coriander from Morocco, cubeb pepper from Java, allspice from Jamaica, cloves from Madagascar, calamus from India, oranges from Sicily, lemons from the Amalfi Coast, rock roses from Portugal, and sloes, herbs and spruce buds from the mountains and foothills of Harz. Moreover, the quality of the water used plays an enormously important and often overlooked role. The distillery is located on the edge of the Harz Mountains and is blessed by nature with pure and very soft water directly from the mountain springs: ‘made by the Harz Mountains’.

In addition to London Dry Gin and other gin variations, the family distillery produces other fine spirits made from wild fruits and exclusive herbs. A classic absinthe verte made from home-grown wormwood is also part of the repertoire of the passionate uncle and nephew team.

At the World Spirits Award, Hartingowe Sloe Gin won gold and Hartingowe Dry Gin silver.

Diageo – From London to the whole world

Approximately 33,000 employees are employed worldwide at Diageo, the market leader in premium spirits, with Smirnoff (vodka), Johnnie Walker (whiskey), J&B (Scotch whiskey), Baileys (liqueur), Captain Morgan (rum), Cuervo (tequila) and Tanqueray (gin), Guinness beer and branded wines. Production takes place all around the world: from Great Britain and Ireland, Italy, Spain and Africa, to the USA, Canada, Latin America, Australia, India and the Caribbean. The global corporation emerged in 1997 from the merger between Guinness and GrandMet. 180 markets around the world are handled from its London headquarters.

A lot of work and lots of attention to detail go into creating the in-depth product descriptions on Diageo’s website. Information and analysis is provided about issues ranging from detailed descriptions of the production down to the most minute ingredients. Finally, they are aware of the size of their company and also of their responsibilities as a supplier of alcoholic products. The name Diageo was also deliberately chosen – it represents their agenda. Put together from ‘dia’ (the Latin word for ‘day’) and ‘geo’ (the Greek word for ‘world’), it means that every day people are celebrating all over the world with products from their company. These products open up possibilities never dreamed of for special days and nights, marking special life events and even making the smaller things in life feel magical.

Participation in the World Spirits Award was magical: there was double gold for Tanqueray No. 10 (Spirit of the Year 2016), gold for Gordon’s London Dry Gin and Tanqueray London Dry Gin, as well as silver for Tanqueray Rangpur.

Aldi Ireland: Gin and whiskey in retail

Aldi Ireland has several top products in its spirit range: Boyle’s Gin from the Blackwater Distillery and Ardfallen Whiskey from the West Cork Distillery, in addition, Mo Chara Passionfruit & Mango Gin from the Old Carrick Mill.

The Blackwater Distillery has been an Aldi partner since 2016 and developed the private label Boyle’s Gin exclusively for the Irish and British retail market. The product volume of the Blackwater Distillery for Aldi has risen strongly in recent years, whereby 140,800 bottles of the gin series were sold in 2018. The successful gin brand is manufactured in Blackwater Valley, West Waterford, with selected imported ingredients as well as regional apples, blackcurrants and elderflower. CEO Peter Mulryan – former TV producer and author of the book ‘The Whiskeys of Ireland’ – explains, “The partnership with Aldi has helped us to increase turnover enormously, and also to have the security to invest and expand. This includes on-site bottling facilities and a visitor centre.” Ardfallen Whiskey from the West Cork Distillery got its name from the region in County Cork where the malted barley comes from, and is only manufactured in small batches. The business was founded in 2003 by childhood friends who started out with only two small stills they had bought in Switzerland. Now the largest distillery in the country, it currently employs over 80 staff and exports to around 70 countries.

At the World Spirits Award, there was Gold for Ardfallen 10 Year Old Whiskey and Boyle’s Gin, and Silver for Boyle’s Sloe & Damson Gin and Ardfallen Whiskey.