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Bruno Perkonig –Carinthia’s number 1 small distillery

Bruno Perkonig’s career as a distiller started out in 1995 and to date, every product submitted to a competition has received a reward. Bruno Perkonig is a fixed contender at industry events and operates Carinthia’s number 1 small distillery. The limited yet refined annual production totals 160 litres and 15 distillates which are primarily sold to private enthusiasts. Some of the rarest products, based on the philosophy of “less is more”, include berry brandies made from local wild fruits. Fruit brandies and schnapps made from pip and stone fruits complete the selection.

Bruno Perkonig’s main job is as a teacher but his part-time teaching work leaves him plenty of time for schnapps distilling and researching the secrets of nature. Bitters are made from herbs and roots and soothing ointments are concocted. A visit to St. Ulrich near Feldkirchen is certainly worthwhile: a more than 350 years old farmhouse has been painstakingly transformed and restored so that “tinctures and ointments can be produced here”. Bruno Perkonig says with a wink that the building would be perfect for increasing his distilling capacity. The distilling and storage take place in a stone vaulted room and a farmer’s lounge has been adapted for hosting tastings and cultural events.

The results of the World Spirits Award speak for themselves: classification as a First Class Distillery 2012, gold for the apple quince, silver for the raspberry, Knorpelkirsch cuvée (cherry) and Zwetschke Holz (plum) and bronze for the rose apricot.

MBG International Premium Brands – Brands with added value

“We Love Liquids.” This slogan has accompanied MBG on its worldwide path of success since it was founded in 1993 under the name P.O.S. Marketing + Vertrieb GmbH: Strong brands have been established around the world in nearly 60 countries, with innovative own brands, renowned retail brands, great ideas and a lot of energy. With over 250 employees, the MBG Group currently generates over € 200 million and, every year, more than a million hectolitres are produced. The portfolio in Germany includes 12 own brands and 6 retail brands (from non-alcoholic drinks to low proof drinks to wines & spirits) for 90,000 customers.

“Our recipe for successful brands is the mixture of passion, conviction and knowledge of the market. If all goes well, names and products become new worlds which consumers love. Success is not always predictable, which means that courage is needed above all. The right moment has to be found and hard work put in, just like with a hit single: some are one hit wonders while others become classics.” Little can be added to this definition from Managing Director Andreas W. Herb. From the MBG Group headquarters in Paderborn, a great deal of expertise makes successful brands, tailored to the respective target group and the market segment. Many brands that are well known on shop shelves and in the gastronomy sector have played a role in the history of the company.

Participation in the World Spirits Award yielded gold for Dos Mas Nasty Nuts Shot.

Edward Snell – Whisky from South Africa

Edward Snell founded a trading company in Durban in 1848, from which the oldest spirit company in South Africa developed over 160 years. Following an eventful history, the company is now once again in the hands of the family. Besides their own brands they also sell numerous local and international drink brands, mostly in various markets in Africa and the Middle East.

The wide range of products includes whisky, brandy, vodka, rum, gin, tequila and cognac. One outstanding label is Firstwatch Whisky with its new look, a striking, square bottle design. Consumer demand for a whisky with an American taste profile has been perfected over time and is presented today as a balanced blend of the finest imported rye and grain. Whether pure, on the rocks or mixed – its diversity makes it popular with many different target groups and successful in one of the largest spirit segments in South Africa.

At the World Spirits Award, there was gold for Firstwatch Whisky.