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Guggenbichler – Spirits specialist from the Chiemgau region

As a small boy, he helped collect the mashed fruit from the barrels and was later introduced to the secrets of distilling by his father, says the fruit-grower and master distiller Johann Guggenbichler. Fine quality brandies have been distilled at the family estate since 1829 and the business is now in its 5th generation. The brandy sommelier shares the particular features of these traditional local fruit varieties with visitors during seminars and tasting sessions.

The business is located in the picturesque Chiemgau mountains and the gently rolling hills of the Alpine uplands, at the heart of the fruit orchards where fruits ripen for use in the authentic Guggenbichler products. The varieties grown here range from apple brandy aged in oak barrels, apricot (brandy and liqueur), top-quality pear, blackberry and espresso liqueur, Gravenstein apple, hazelnut spirit, raspberry spirit and liqueur, elderberry brandy, coffee liqueur, cherry brandy and liqueur, herb spirit and liqueur, distillates made from Mirabelle plums, fruits, peaches and plums (brandy and liqueur), quince (brandy and liqueur), Ramazottl, sloe, pomace and rowanberry brandies, walnut liqueur, Williams pear (brandy and liqueur) and plum brandy.


Many spirits enthusiasts and long-standing regular customers come here regularly to stock up on their favourite fruit flavour. The brandies and liqueurs come packaged in wooden boxes and therefore make popular gifts. These top-quality spirits are highly valued in the world of gastronomy; Germany’s top chef, Heinz Winkler, ‘resides’ in nearby Aschau and recommends trying a ‘Guggenbichler’.

The World Spirits Award resulted in classification as a First Class Distillery 2014 with gold for sloe and black elderberry, and silver for apricot and yellow Williams pear.

Privatdestillerie Hermann Pfanner – The art of distilling since 1856

A love of fruit and the passion for producing high-quality products from the treasures of nature is the motto of this traditional family business. The company was founded by Max Hermann Pfanner, who purchased the “Landgasthaus zum Hirschen” guesthouse in Lauterach in 1856. In addition to a small beer brewery, brandies and liqueurs have been produced here for the catering industry from the outset. Williams pear brandy was launched onto the market for the first time in the early 1950s – a speciality of the day which remains a flagship product of the company even today, accounting for 80% of the overall production. Pfanner is Austria’s largest producer of genuine Williams pear brandy.

The goal of Walter Pfanner is to produce elegant and pure brandies, a distinct intensity and refined balance with a character typical of the fruit in question. The ripe fruits are selected with care and some 500,000 kilograms are refined each year using a professional approach and the latest production techniques. The name “Pfanner – der Edle” (Pfanner – the exquisite) is no coincidence.

The range of varieties on offer – Williams pear, Williams pear with honey, Subirer pear, raspberry, apricot, fruit brandy, plum, cherry, gentian and rowanberry – are presented in a confident modern design, defined by their long-standing tradition. The first Vorarlberg single malt whisky was distilled in 2005 and presented in 2009 following three years of storage in wooden barrels. This addition to the product variety was a great success. New to the range is an elegant cigar brandy creation made from Golden Delicious apples and stored in Limousin oak barrels.

Pfanner ranked 16th among the fruit brandies at the World-Spirits Award as a “Master-Class Distillery”, winning two golds and three silvers. The innovative whisky was also awarded gold by the discerning jury.

Edward Snell – Whisky from South Africa

Edward Snell founded a trading company in Durban in 1848, from which the oldest spirit company in South Africa developed over 160 years. Following an eventful history, the company is now once again in the hands of the family. Besides their own brands they also sell numerous local and international drink brands, mostly in various markets in Africa and the Middle East.

The wide range of products includes whisky, brandy, vodka, rum, gin, tequila and cognac. One outstanding label is Firstwatch Whisky with its new look, a striking, square bottle design. Consumer demand for a whisky with an American taste profile has been perfected over time and is presented today as a balanced blend of the finest imported rye and grain. Whether pure, on the rocks or mixed – its diversity makes it popular with many different target groups and successful in one of the largest spirit segments in South Africa.

At the World Spirits Award, there was gold for Firstwatch Whisky.